The course is also offered to the students of the fields other than those the course is directly associated with.
The capacity limit for the course is 105 student(s).
Current registration and enrollment status: enrolled: 0/105, only registered: 0/105, only registered with preference (fields directly associated with the programme): 0/105
Fields of study the course is directly associated with
The topic of this subject is to make the acquaintance of trends of development of Czech firms in course of transformation the state-planning economy to the market economy in context political and social changes and with characteristic these firms in present era.
Syllabus
1. Introduction, Economic transition of corporate sector: from central planned to market economy.
2. The Development of FDI in the Czech Republic
3. Legal framework of the Czech Companies
4. Economic impacts of membership of the Czech Republic in the
5. Czech corporate sector industry environment, effectiveness, and financial analysis
6. IAS (IFRS) and their relationship with Czech accounting standards
7. Forms of Strategic partnerships in the Czech Republic
8. Consumers rights in the Czech Republic
9. Czech national quality program
10. Retail in the Czech Republic
11. Advertising in ČR
12. In a search for (European) marketing?
13. Mobile commerce in Czech Republic
Literature
HABERMAS, Jürgen. Strukturální přeměna veřejnosti :zkoumání jedné kategorie občanské společnosti. Translated by Alena Bakešová - Josef Velek. Vyd. 1. Praha: Filosofia, 2000. 418 s. ISBN 80-7007-134-6. info
HAVRYLYSHYN, Oleh and Donal MCGETTIGAN. Privatization in transition countries : lessons of the first decade. Washington: International Monetary Fund, 1999. iii, 16 s. ISBN 1-55775-831-. info
HABERMAS, Jürgen. The structural transformation of the public sphere : an inquiry into a category of bourgeois society. Translated by Thomas Burger - Frederick Lawrence. Cambridge: Polity Press, 1992. xix, 301 s. ISBN 07456-0274-6. info
FLUSSER, Vilém. Za filosofii fotografie. Translated by Jiří Kosek. 1. vyd. Praha: Nakladatelství Hynek, 1994. 75 s. ISBN 80-85906-04-. info