DESB54 Learning desing

Faculty of Arts
Autumn 2024
Extent and Intensity
1/1/0. 4 credit(s). Type of Completion: k (colloquium).
Taught online.
Teacher(s)
Mgr. Simona Kramosilová (lecturer)
Mgr. Simona Kramosilová (seminar tutor)
Guaranteed by
RNDr. Michal Černý, Ph.D.
Department of Information and Library Studies – Faculty of Arts
Contact Person: Mgr. Alice Lukavská
Supplier department: Department of Information and Library Studies – Faculty of Arts
Course Enrolment Limitations
The course is also offered to the students of the fields other than those the course is directly associated with.
fields of study / plans the course is directly associated with
Course objectives
The aim of the course is to situate the practice of information services design in global (market, social and other) trends, taking into account regional specificities. The course also aims to orient the learners in the context of expected future trends.
Learning outcomes
Upon graduation the student:
- will be able to think about information services in the context of current trends,
- gain an understanding of the global market and cultural specificities (culture maps),
- gain basic insight into future trends.
Syllabus
  • Topics:
  • - fundamentals of macroeconomics, role of the firm
  • - role of the state, forms of business, basics of legislation
  • - industries (current)
  • - industries (future)
  • - experience & transformation economy (Pine)
  • - B2B/B2C customer needs, CX
  • - market, industry, competitor data
  • - foreign market differences (culture maps basics)
Teaching methods
Lectures, podcasts, workshops
Assessment methods
Test
Language of instruction
Czech
Further comments (probably available only in Czech)
The course is taught annually.
The course is taught: in blocks.
  • Permalink: https://is.muni.cz/course/phil/autumn2024/DESB54