MPV_SINE Social Innovation

Faculty of Economics and Administration
Spring 2022
Extent and Intensity
0/2/0. 4 credit(s). Type of Completion: zk (examination).
Teacher(s)
Tara Bryan, Ph.D. (lecturer)
doc. Ing. Vladimír Hyánek, Ph.D. (lecturer)
Guaranteed by
doc. Ing. Vladimír Hyánek, Ph.D.
Department of Public Economics – Faculty of Economics and Administration
Contact Person: Jana Biskupová
Supplier department: Department of Public Economics – Faculty of Economics and Administration
Timetable
Tue 16:00–17:50 P312
Course Enrolment Limitations
The course is offered to students of any study field.
The capacity limit for the course is 25 student(s).
Current registration and enrolment status: enrolled: 1/25, only registered: 0/25, only registered with preference (fields directly associated with the programme): 0/25
Course objectives
In this course, we will analyze successful cases of social entrepreneurship while developing competencies to create organizations that generate revenue while serving a social mission. Students will be provided with core theories and concepts of social entrepreneurship and innovation. Students will learn how to set-up and manage social entrepreneurial ventures, while focusing on social value creation, resources, impact, communities, and operational support structures. Students are given the opportunity to develop and design their own social entrepreneurial venture and will “pitch” their ideas to scale a social enterprise.
Learning outcomes
Upon completion of this course, students will be able to: 1. Apply nonprofit management principles to creating a social change model 2. Explain principles of designing a social innovation 3. Compare and contrast entrepreneurship models and business planning strategies 4. Generate a promising idea that is inclusive of client needs and diverse perspectives 5. Create a theory of social change based on “system thinking” 6. Interpret market and industry forces 7. Develop a realistic resource framework 8. Formulate a compelling case to gain support for your idea 9. Use presentation and writing skills to communicate a message clearly and effectively.
Syllabus
  • Topics to Include: 1. What is social entrepreneurship? 2. Making it Work – the plan, organization, and system 3. Entrepreneurial Mindset – The opportunities 4. Co-Creating and Designing Solutions “with” not “for” clients and beneficiaries 5. Implementing and Delivering Solutions – Why Strategy Matters 6. Measuring for Impact 7. Funding 8. Scaling Social Solutions and Thinking Beyond Your Organization 9. Communication plans, marketing, and social media 10. The Pitch: Getting Your Story Right
Teaching methods
Teaching/learning methods: A combination of lectures, workshops and discussions between teachers and students, students with each other, as well as students and representatives of non-profit organizations.
Assessment methods
Final examination: project pitch
Language of instruction
English
Further comments (probably available only in Czech)
Study Materials
The course is taught only once.
Information on course enrolment limitations: We prefer MA students, but we also accept BA students with strong motivations.

  • Enrolment Statistics (recent)
  • Permalink: https://is.muni.cz/course/econ/spring2022/MPV_SINE