MPF_EARB Economics and bank management

Faculty of Economics and Administration
Spring 2015
Extent and Intensity
2/2/0. 6 credit(s). Type of Completion: zk (examination).
Teacher(s)
prof. Ing. Eva Horvátová, CSc. (lecturer)
Ing. Jan Krajíček, Ph.D. (lecturer)
Guaranteed by
Ing. Jan Krajíček, Ph.D.
Department of Finance – Faculty of Economics and Administration
Contact Person: Iva Havlíčková
Supplier department: Department of Finance – Faculty of Economics and Administration
Timetable
Fri 7:40–9:15 P312
  • Timetable of Seminar Groups:
MPF_EARB/01: Fri 9:20–11:00 P312, J. Krajíček
Prerequisites
! PFBAMA Bank Management
The course is aimed at enhancing knowledge of banking sector, concretely in the field of bank management. Its content and structure have been prepared from perspective of bank management, management of bank balance sheet, expenses and revenues, foundations of banking marketing with more detailed focus on individual risk management of banking business.
Students will gain general overview of bank management. Completion of basic courses is therefore necessary, because the experience gained there are used in Bank Economy and Management course.
Course Enrolment Limitations
The course is only offered to the students of the study fields the course is directly associated with.

The capacity limit for the course is 57 student(s).
Current registration and enrolment status: enrolled: 0/57, only registered: 0/57
fields of study / plans the course is directly associated with
Course objectives
At the end of the course students should be able to: understand bank management and explain mechanism of bank management, manage bank balance sheet, expenses and revenues, create marketing plan of bank, evaluate quality of banking facilities, manage bank risks.
Syllabus
  • Theme plan and content focus of lectures and seminars(according to weeks of semester):
  • 1) Bank as a business entity
  • 2) Substance, importance, objectives and management content of banking economy
  • 3) Management bank balance sheet, assets and liabilities
  • 4) Economy of expenses and revenues management in bank
  • 5) Quality of banking services
  • 6) Marketing in economic management of bank – role of client in bank marketing
  • 7) Strategy of products and services in banks and price setting of banking products and services
  • 8) Communication and distribution of banking services
  • 9) Introduction to Risk Management
  • 10) Risk management of interest rates movement and currency risk
  • 11) Liquidity and capital risk management
  • 12) Management of securities portfolio and off-balance sheet items
  • 13) Management of operational risk and bank branch
Literature
    required literature
  • REVENDA, Zbyněk. Peněžní ekonomie a bankovnictví. 5. aktualiz. vyd. Praha: Management Press, 2012, 423 s. ISBN 9788072612406. info
  • POLOUČEK, Stanislav. Bankovnictví. Vyd. 1. Karviná: Slezská univerzita v Opavě, 2005, 389 s. ISBN 8072482874. info
  • JÍLEK, Josef. Finanční rizika. 1. vyd. Praha: Grada, 2000, 635 s. ISBN 8071695793. info
  • PAYNE, Adrian. Marketing služeb. Translated by Veronika Žbelová. Vyd. 1. Praha: Grada, 1996, 247 s. ISBN 807169276X. info
    recommended literature
  • MISHKIN, Frederic S. The economics of money, banking and financial markets. 7th ed. Boston: Addison-Wesley, 2004, xxxix, 679. ISBN 0-321-12235-6. info
  • PETRJÁNOŠOVÁ, Božena. Bankovní management. Vyd. 1. Brno: Masarykova univerzita, 2004, 124 s. ISBN 8021034815. info
  • KRAJÍČEK, Jan. Marketing v peněžnictví (Marketing in finance). MU Brno ESF, 2005, 140 pp. ISBN 80-210-3659-1. info
  • SOKOLOVSKÝ, Zbyněk. Vitální banky. 1. vyd. [Praha]: Bankovní institut, 1999, 374 s. ISBN 80-7265-024-6. info
  • HORVÁTOVÁ, E.: Ekonomika a riadenie bánk, ESF MU - ESF Investice do rozvoje vzdělání, Brno 2014, 1. vydání, ISBN nepřiděleno
    not specified
  • VERWILST, Herman. The future of retail banking in Europe: the fortis view. Brussels: The Joint office of the World Savings Banks Institute, 2001, 15 s. info
  • KOTLER, P. and K. L. KELLER. Marketing management. 1. vyd. Praha: Grada Publishing a.s., 2007, 788 pp. ISBN 978-80-247-1359-5. info
  • KRAJÍČEK, J.: Ekonomika a řízení bank, ESF MU, Brno 2012, 2. Vydání, ISBN nepřiděleno
Teaching methods
Attendance at lectures, submission of seminar paper, checks tests, final written test and exam.
Assessment methods
1. The in-term tests in seminars will be taken in weeks 6 and 12 of the semester. If a student cannot attend a test (apologies will be judged by tutor), writes a test in spare term during the last week of semester or at the beginning of examination period.
Evaluation of alternate seminar test will be consistent with the evaluation of check seminar tests.
2. Evaluation of seminar work
Evaluation of seminar work is pass or fail.
3. Final evaluation of students´ results of in seminars.
-Students are allowed to take the exam (written) after the following requirements have been met:
a) successful completion of seminar check tests- achieved rating of 66% or more (2/3 or more).
b) elaboration, submission and presentation of seminar paper on the entered topic with the evaluation of pass.
- Evaluation of the preparation and knowledge from seminars takes effect by maximum rate of 20% in the final mark.
4. Exam and final evaluation:
Exam is written.
Final mark consists of:
Evaluation of the written exam (80%) + final evaluation of results of the work done in seminars (20%)
To evaluate performance of students, the following scale (common to full-time and combined studies) is applied:
A 92 - 100% B 84 - 91%
C 76 - 83% D 68 - 75%
E 60 - 67% F less than 60%
Any copying, recording or leaking tests, use of unauthorized tools, aids and communication devices, or other disruptions of objectivity of exams (credit tests) will be considered non-compliance with the conditions for course completion as well as a severe violation of the study rules.
Consequently, the teacher will finish the exam (credit test) by awarding grade "F" in the Information System, and the Dean will initiate disciplinary proceedings that may result in study terminativ.
Language of instruction
Czech
Further comments (probably available only in Czech)
Study Materials
The course is taught annually.
General note: Nezapisují si studenti, kteří absolvovali předmět PFBAMA.
Credit evaluation note: k = 1.
Information about innovation of course.
This course has been innovated under the project "Inovace studia ekonomických disciplín v souladu s požadavky znalostní ekonomiky (CZ.1.07/2.2.00/28.0227)" which is cofinanced by the European Social Fond and the national budget of the Czech Republic.

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The course is also listed under the following terms Spring 2010, Spring 2011, Spring 2012, Spring 2013, Spring 2014, Spring 2016, Spring 2017, Spring 2018, Spring 2019, Spring 2020, Spring 2021, Spring 2022, Spring 2023, Spring 2024, Spring 2025.
  • Enrolment Statistics (Spring 2015, recent)
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