FJ2022 Professional Language 3

Faculty of Education
Autumn 2019
Extent and Intensity
0/2/0. 4 credit(s). Type of Completion: zk (examination).
Teacher(s)
Ing. Mgr. Hana Delalande (seminar tutor)
Mgr. Petra Suquet, M.A., Ph.D. (seminar tutor)
Guaranteed by
Mgr. Petra Suquet, M.A., Ph.D.
Department of French Language and Literature – Faculty of Education
Contact Person: Barbora Hůrková
Supplier department: Department of French Language and Literature – Faculty of Education
Timetable of Seminar Groups
FJ2022/01: Thu 10:00–11:50 učebna 67, H. Delalande
Course Enrolment Limitations
The course is also offered to the students of the fields other than those the course is directly associated with.
fields of study / plans the course is directly associated with
Course objectives
The course is aimed at improving the productive and receptive communicative competence. The educational material used during the seminars provide deeper understanding of the current sectoral themes and focuses on the application of new phraseology phrases and concepts in specific professional communication.
Learning outcomes
At the end of this course the student will be able to:
- understand the context of professional domain,
- practically use the grammar,
- interpret data found in the texts,
- give an argumentative speech on current topics.
Syllabus
  • Marketing and marketing strategy. Market analysis. Exploration of the competition. Definitions of production. Distribution methods. Advertising and sales promotion. Business events. Sales force.
Literature
  • Guédon, P. (2002). Vivez les affaires. Paris: Hachette.
  • Danilo, M., & Tauzin, B. (1990). Le français de l’entreprise. Paris: CLE International.
  • Guédon, P. (2002). Vivez les affaires. Paris: Hachette.
  • PENFORNIS, J.-L. Affaires.com. Paris : CLE International, 2003. ISBN 978-2-09-033176-9.
  • Danilo, M., & Penfornis, J.-L. ((1993). Le français de la communication professionnelle. Paris: CLE International.
  • Cloose, E. (2006). Le français du monde du travail. Grenoble: PUG.
  • Penfornis, J.-L. (2003). Affaires.com. Paris: CLE International.
  • Bloomfield, A., & Tauzin, B. (2001). Affaires à suivre. Paris: Hachette.
Teaching methods
Seminar.
Assessment methods
Final exam (70%).
Language of instruction
French
Further comments (probably available only in Czech)
Study Materials
The course is taught annually.
Listed among pre-requisites of other courses
The course is also listed under the following terms autumn 2020, Autumn 2021, Autumn 2022, Autumn 2023.
  • Enrolment Statistics (Autumn 2019, recent)
  • Permalink: https://is.muni.cz/course/ped/autumn2019/FJ2022