Strategies in sports club



S – O (max – max) = leverage internal strengths – exploit external opportunities

S – T (max – min) = leverage internal strengths – avert external threats

W – O (min – max) = overcome internal weaknesses – exploit external opportunities

W – T (min – min) = overcome internal weaknesses – avert external threats


                       Strategic ways for sports teams on a different level


-          Education for coaches

o   Self-study

o   Mentor coaching

-          Improvement of facilities

o   Quality of sporting surface /equipment

o   Lighting

o   Social areas with food / drink bars

o   Clean and tidy areas

o   Spectator seating with protection from sun and rain

o   Shops

o   Car parking

-          Recruitment of participants

-          Organising Events

o   Assisting some organisation

o   Providing an opportunity

o   Raising the performance standards

-          Nurturing of volunteers

-          Openness in political and administrative structure

o   Democratic processes inside the organisation

o   Aiming fo grants

-          Knowledge management

o   Coaching

o   Policies and procedures

o   Strategic plans

-          Development of self-funding systems

-          Athletes development programs

o   Academies

-          Forming partnerships with other sports and organisations

-          Internationalization