BKR_CERU Tourism

Faculty of Economics and Administration
Autumn 2020
Extent and Intensity
26/0. 6 credit(s). Type of Completion: zk (examination).
Teacher(s)
Ing. Martin Šauer, Ph.D. (lecturer)
doc. RNDr. Jiří Vystoupil, CSc. (lecturer)
Guaranteed by
doc. RNDr. Jiří Vystoupil, CSc.
Department of Regional Economics – Faculty of Economics and Administration
Contact Person: Ing. Iveta Suchomelová Vašíčková
Supplier department: Department of Regional Economics – Faculty of Economics and Administration
Timetable
Sat 31. 10. 12:00–15:50 P303, Fri 4. 12. 16:00–19:50 P302a
Course Enrolment Limitations
The course is also offered to the students of the fields other than those the course is directly associated with.
The capacity limit for the course is 60 student(s).
Current registration and enrolment status: enrolled: 0/60, only registered: 0/60, only registered with preference (fields directly associated with the programme): 0/60
fields of study / plans the course is directly associated with
Course objectives
The objective of the course is to present students basic knowledge of tourism that should be background for further studies and as well as should help to understand all necessary relationship that makes tourism the multidisciplinary studies.
Learning outcomes
At the end of the course students should be able
- to define key terms from the tourism terminology;
- to identify basic aspects (specifics) of tourism;
- to apply knowledge of tourism in relation to other fields of study;
- to analyze fundamental statistic data of tourism;
- to interpret fundamental statistic data of tourism;
- to express the economic contribution of tourism.

Syllabus
  • Tourism as a science
  • History of tourism
  • Tourism supply
  • Tourism demand
  • The economic impact of tourism
  • Tourism statistics
  • Tourism Geography
  • International tourism
  • Sustainable tourism
  • Tourism Policy
  • Tourism Management
  • Tourism Marketing
  • ICT in tourism
Literature
    required literature
  • ŠAUER, Martin, Jiří VYSTOUPIL, Andrea HOLEŠINSKÁ, Monika PALATKOVÁ, Martina PÁSKOVÁ, Josef ZELENKA, Dana FIALOVÁ, Jiří VÁGNER, Petr HALÁMEK, Ondřej REPÍK and Ondřej PETR. Cestovní ruch. Učební text (Tourism. Learning text.). 1st ed. Brno: Masarykova univerzita, 2015, 477 pp. info
  • GOELDNER, Charles R. and J. R. Brent RITCHIE. Tourism : principles, practices, philosophies. 10th ed. Hoboken, N.J.: John Wiley & Sons, 2006, xvii, 590. ISBN 0471450383. info
  • VYSTOUPIL, Jiří, Martin ŠAUER, Andrea HOLEŠINSKÁ and Petra METELKOVÁ. Základy cestovního ruchu (Introduction to Tourism). 1st ed. Brno: Masarykova univerzita, Ekonomicko-správní fakulta, 2006, 121+13. ISBN 80-210-4167-6. info
    recommended literature
  • COOPER, Chris. Tourism : principles and practice. 4th ed. Harlow: Prentice-Hall, 2008, xxix, 704. ISBN 9780273711261. info
  • HALL, C. Michael and Stephen PAGE. The geography of tourism and recreation : environment, place and space. 3rd ed. London: Routledge, 2006, xxi, 427. ISBN 0415335612. info
  • VYSTOUPIL, Jiří and Martin ŠAUER. Základy cestovního ruchu. Vyd. 1. Brno: Masarykova univerzita, 2006, 163 s. ISBN 8021042052. info
  • MALÁ, Vlasta. Základy cestovního ruchu. Vyd. 1. V Praze: Vysoká škola ekonomická v Praze, 2002, 97 s. ISBN 8024504391. info
Teaching methods
education: lectures

expectaions to exam: seminar work(POT)

Assessment methods
exam: written test; To obtain the mark from the course, students must reach at least 60% of all points from the exam test.

Language of instruction
Czech
Further comments (probably available only in Czech)
Study Materials
Information on completion of the course: do 20.5.2007
The course is taught annually.
General note: nezapisují si studenti, kteří absolvovali předmět BKR_CR.
Information on the extent and intensity of the course: tutoriál 8 hodin.
Credit evaluation note: k=1,33.
The course is also listed under the following terms Autumn 2009, Autumn 2010, Autumn 2011, Autumn 2012, Autumn 2013, Autumn 2014, Autumn 2015, Autumn 2016, Autumn 2017, Autumn 2018, Autumn 2019.
  • Enrolment Statistics (recent)
  • Permalink: https://is.muni.cz/course/econ/autumn2020/BKR_CERU