BPR_CERU Tourism

Faculty of Economics and Administration
Autumn 2025
Extent and Intensity
2/1/0. 5 credit(s). Type of Completion: zk (examination).
In-person direct teaching
Teacher(s)
Ing. Bc. Andrea Holešinská, Ph.D. (lecturer)
Ing. Markéta Novotná, Ph.D. (lecturer)
Ing. Martin Šauer, Ph.D. (lecturer)
doc. RNDr. Jiří Vystoupil, CSc. (lecturer)
Ing. Bc. Andrea Holešinská, Ph.D. (seminar tutor)
Ing. Markéta Novotná, Ph.D. (seminar tutor)
Ing. Jana Bartová (assistant)
Guaranteed by
Ing. Markéta Novotná, Ph.D.
Department of Regional Economics – Faculty of Economics and Administration
Contact Person: Ing. Iveta Suchomelová Vašíčková
Supplier department: Department of Regional Economics – Faculty of Economics and Administration
Timetable
Thu 12:00–13:50 P102, except Thu 18. 9., except Thu 6. 11.
  • Timetable of Seminar Groups:
BPR_CERU/01: each odd Tuesday 10:00–11:50 P302a, except Tue 4. 11., A. Holešinská
BPR_CERU/02: each odd Tuesday 12:00–13:50 P302a, except Tue 4. 11., A. Holešinská
BPR_CERU/03: each even Tuesday 10:00–11:50 P302a, except Tue 16. 9., M. Novotná
BPR_CERU/04: each even Tuesday 12:00–13:50 P302a, except Tue 16. 9., M. Novotná
Course Enrolment Limitations
The course is only offered to the students of the study fields the course is directly associated with.

The capacity limit for the course is 105 student(s).
Current registration and enrolment status: enrolled: 90/105, only registered: 0/105
fields of study / plans the course is directly associated with
Abstract
The object of the course is to introduce the basic aspects of tourism as multidisciplinary field of studies. The obtained knowledge is the essential background for further studies of tourism issue.
Learning outcomes
At the end of the course students should be able
- to define key terms from the tourism terminology;
- to identify basic aspects (specifics) of tourism;
- to apply knowledge of tourism in relation to other fields of study;
- to analyze fundamental statistic data of tourism;
- to interpret fundamental statistic data of tourism;
- to express the economic contribution of tourism.
Key topics
  • Tourism as a science
  • History of tourism
  • Tourism supply
  • Tourism demand
  • The economic impact of tourism
  • Tourism statistics
  • Tourism Geography
  • International tourism
  • Sustainable tourism
  • Tourism Policy
  • Tourism Management
  • Tourism Marketing
  • ICT in tourism
Study resources and literature
    required literature
  • Tourism, Knowledge and Learning, edited by Eva Maria Jernsand, et al., Taylor & Francis Group, 2022. ProQuest Ebook Central, https://ebookcentral.proquest.com/lib/masaryk-ebooks/detail.action?docID=7244899.
  • LOHMANN, Guilherme a Alexandre PANOSSO NATTO. Tourism Theory : concepts, models and systems. Wallingford: CABI Publishing, 2021. 272. ISBN 9781800621497
  • COOPER, Chris. Tourism : principles and practice. 4th ed. Harlow: Prentice-Hall, 2008, xxix, 704. ISBN 9780273711261. info
  • HALL, C. Michael, Linda LUNDMARK a Jundan Jasmine ZHANG, eds. Degrowth and Tourism: New Perspectives on Tourism Entrepreneurship, Destinations and Policy. Oxford: Taylor & Francis Group, 2023. ProQuest Ebook Central.
    recommended literature
  • GOELDNER, Charles R. and J. R. Brent RITCHIE. Tourism : principles, practices, philosophies. 12th ed. Hoboken, N.J.: John Wiley & Sons, 2012, xviii, 494. ISBN 9781118071779. info
  • HALL, C. Michael and Stephen PAGE. The geography of tourism and recreation : environment, place and space. 3rd ed. London: Routledge, 2006, xxi, 427. ISBN 0415335612. info
  • ŠAUER, Martin; Jiří VYSTOUPIL; Andrea HOLEŠINSKÁ; Monika PALATKOVÁ; Martina PÁSKOVÁ; Josef ZELENKA; Dana FIALOVÁ; Jiří VÁGNER; Petr HALÁMEK; Ondřej REPÍK and Ondřej PETR. Cestovní ruch. Učební text (Tourism. Learning text.). 1st ed. Brno: Masarykova univerzita, 2015, 477 pp. info
Approaches, practices, and methods used in teaching
Lessons take form of lectures (once a week) and seminars (once a fortnight). The course also includes a semester paper (component tasks).
Method of verifying learning outcomes and course completion requirements
To sign for the exam, students must fulfil following requirements: outputs from seminars (seminar paper(s)) in the required quality.
The exam has a written form (test - checking theoretical and practical knowledge). To obtain the mark from the course, students must reach at least 60% of all points from the exam test.
Alternate completion
The requirements for full-time students do not apply to students participating in the ERASMUS programme. ERASMUS students can take the exam directly. To obtain the mark from the course, students must reach at least 60% of all points from the exam test.
Language of instruction
Czech
Follow-Up Courses
Further comments (probably available only in Czech)
Study Materials
The course is taught annually.
Credit evaluation note: k=1,33.
Information on course enrolment limitations: nezapisují si studenti, kteří absolvovali PRCERU
The course is also listed under the following terms Spring 2009, Autumn 2009, Autumn 2010, Autumn 2011, Autumn 2012, Autumn 2013, Autumn 2014, Autumn 2015, Autumn 2016, Autumn 2017, Autumn 2018, Autumn 2019, Autumn 2020, Autumn 2021, Autumn 2022, Autumn 2023, Autumn 2024.
  • Enrolment Statistics (recent)
  • Permalink: https://is.muni.cz/course/econ/autumn2025/BPR_CERU