PV242 Innovation and entrepreneurship

Faculty of Informatics
Spring 2020
Extent and Intensity
1/1/1. 3 credit(s) (plus extra credits for completion). Type of Completion: k (colloquium).
Teacher(s)
Ing. David Fuchs (lecturer)
RNDr. Vojtěch Krmíček, Ph.D. (lecturer), Ing. Leonard Walletzký, Ph.D. (deputy)
Ing. Jitka Sládková, Ph.D. (lecturer)
Ing. Leonard Walletzký, Ph.D. (lecturer)
Guaranteed by
Ing. Leonard Walletzký, Ph.D.
Department of Computer Systems and Communications - Faculty of Informatics
Contact Person: Mgr. Jitka Kitner
Supplier department: Department of Computer Systems and Communications - Faculty of Informatics
Prerequisites
No pre-requisities are compulsory.
Course Enrolment Limitations
The course is also offered to the students of the fields other than those the course is directly associated with.
The capacity limit for the course is 50 student(s).
Current registration and enrolment status: enrolled: 0/50, only registered: 13/50, only registered with preference (fields directly associated with the programme): 1/50
Fields of study the course is directly associated with
there are 37 fields of study the course is directly associated with, display
Course objectives
The objective of the practical course is to give a basic orientation in the business area. It will bring information about appropriate procedures and proven tools. Further, the students will meet experts from different areas (IT, services, social business, production…)
Lectures will be given through lecture form with small workshops during lessons (individual/in pairs). The course is suitable also for a large number of students.
Learning outcomes
Student will gin knowledge needed for succesfull start of a small enterprise.
Syllabus
  • I. Innovation, lean methodology, market research
  • A. Innovation, vision and goals
  • B. Lean Startup – learning by doing
  • C. Analysis and market research, experiment board
  • D. Meeting/sharing experience with successful businessman
  • II. Business model, finance
  • A. Business model, Business Model Canvas
  • B. Revenue model
  • C. Financial analysis
  • D. Meeting/sharing experience with successful businessman
  • III. Team and business management
  • A. Strategic partnerships, contractors, subscribers
  • B. Team, controlling and management
  • C. Entrepreneurial ecosystem
  • D. Meeting/sharing experience with successful businessman
  • IV. Block
  • A. Tools for a quick start
  • B. Project financing, support options, investors
  • C. Intellectual property and its protection
  • D. Meeting/sharing experience with successful businessman
Literature
  • Business Model Generation (Alexander Osterwalder, ISBN 0470876417)
  • Lean Startup (Eric Ries, ISBN 978-0-307-88789-4)
  • Running Lean (Ash Maurya, ISBN 1449305172)
  • Startup Owner's Manual: The Step-By-Step Guide for Building a Great Company (Steve Blank, Bob Dorf, ISBN 0984999302)
  • Business Model Navigator: 55 Models That Will Revolutionise Your Business, (Oliver Gassmann, Karolin Frankenberger, Michaela Csik, ISBN 978-1-292-06581)
Teaching methods
Lectures, discussion, teamwork - presentations
Assessment methods
Short presentation of the team project during the lectures
Language of instruction
Czech
Further comments (probably available only in Czech)
The course is taught each semester.
The course is taught: in blocks.
Teacher's information
http://www.jic.cz
The course is also listed under the following terms Spring 2012, Spring 2013, Spring 2014, Spring 2016, Spring 2017, Spring 2018, Spring 2019.
  • Enrolment Statistics (recent)
  • Permalink: https://is.muni.cz/course/fi/spring2020/PV242