AJ90112 The use of eye-tracking research in the humanities

Faculty of Arts
Autumn 2018
Extent and Intensity
0/0/0. 10 credit(s). Type of Completion: k (colloquium).
Teacher(s)
prof. Keneth Bo-Ingvar Holmqvist (lecturer)
Guaranteed by
prof. Keneth Bo-Ingvar Holmqvist
Department of English and American Studies – Faculty of Arts
Contact Person: Tomáš Hanzálek
Supplier department: Department of English and American Studies – Faculty of Arts
Prerequisites
This course is given in English. The student is expected to be able to listen to and discuss research in English, to read published research in English, and to give a presentation of an international journal paper in English.
Course Enrolment Limitations
The course is only offered to the students of the study fields the course is directly associated with.

The capacity limit for the course is 15 student(s).
Current registration and enrolment status: enrolled: 0/15, only registered: 0/15
fields of study / plans the course is directly associated with
there are 102 fields of study the course is directly associated with, display
Course objectives
This course offers an introductory overview of the use of eye-tracking methodology in scientific research. The following topics are included: the physiology of the eye, the basic neurology of the human visual system, principles for measuring the movements of the eyes. How to evaluate and think of eye trackers. How to think experimentally when doing eye-tracking research. A strong emphasis is put on the practical experience of working with the method. This course offers an introductory overview of the use of eye-tracking methodology in scientific research.
Learning outcomes
The following topics are included: the physiology of the eye, the basic neurology of the human visual system, principles for measuring the movements of the eyes. How to evaluate and think of eye trackers. How to think experimentally when doing eye-tracking research. A strong emphasis is put on the practical experience of working with the method. On completion of the course the student shall • • be able to read and understand eye- tracking research published in a wide variety of different disciplines • • be able to consider what it would mean to use eye-tracking in his/her own discipline • • be able to collaborate in groups during seminars and experiments
Syllabus
  • The neuro-, bio- and psychology of eye-movements • Experimental design for eye tracking • Eye trackers • Hands-on work with eye trackers • Examples applications of eye-tracking such as reading, expertise research, clinical research and psychological research
Literature
    required literature
  • HOLMQVIST, Kenneth B. I. Eye tracking : a comprehensive guide to methods and measures. 1st pub. in pbk. Oxford: Oxford University Press, 2015, xix, 537. ISBN 9780198738596. info
    recommended literature
  • Holmqvist and Andersson (2017): Eye tracking: A comprehensive guide to methods, paradigms, and measures, ISBN-13: 978-1979484893
  • Eye Movements in Reading: Perceptual and Language Processes, ed. by Keith Rayner. ISBN 978-0-12-583680-7
Teaching methods
Lectures (2 * 90 minutes sessions per semester) • Laboratory work (2 * 90 minutes) • Reading • Scientific consultation (optional) Planning and conducting a pilot experiment
Assessment methods
Active participation in lectures (30 %) Conducted pilot (30 %) Essay describing research that could follow the pilot (40 %)
Language of instruction
English
Further comments (probably available only in Czech)
Study Materials
The course can also be completed outside the examination period.
The course is taught: in blocks.
Note related to how often the course is taught: 9.10. 16.00 - 18.00 G311, 11.10. 16.00 - 18.00 G316, 16.10. 16.00 - 18.00 G311, 18.10. 16.00 - 18.00 G316.

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