ZUR104 Introduction to media and communication studies

Faculty of Social Studies
Autumn 2024

The course is not taught in Autumn 2024

Extent and Intensity
2/0/0. 6 credit(s). Type of Completion: zk (examination).
In-person direct teaching
Teacher(s)
Mgr. Iveta Jansová, Ph.D. (lecturer)
Mgr. et Mgr. Kateřina Kirkosová, Ph.D. (lecturer)
Mgr. Johana Kotišová, Ph.D. (lecturer)
doc. Mgr. Jakub Macek, Ph.D. (lecturer)
Mgr. et Mgr. Michal Tkaczyk, Ph.D. (lecturer)
Mgr. et Mgr. Marína Urbániková, Ph.D. (lecturer)
Bc. Jakub Krahulec (seminar tutor)
Mgr. et Mgr. Martin Vérteši (assistant)
Guaranteed by
doc. Mgr. Lenka Waschková Císařová, Ph.D.
Department of Media Studies and Journalism – Faculty of Social Studies
Contact Person: Ing. Bc. Pavlína Brabcová
Supplier department: Department of Media Studies and Journalism – Faculty of Social Studies
Prerequisites (in Czech)
! ZURb1102 Media and communic. studies &&!NOW( ZURb1102 Media and communic. studies )
Course Enrolment Limitations
The course is only offered to the students of the study fields the course is directly associated with.

The capacity limit for the course is 5 student(s).
Current registration and enrolment status: enrolled: 0/5, only registered: 0/5
fields of study / plans the course is directly associated with
there are 18 fields of study the course is directly associated with, display
Course objectives
The course introduces students to media and communication studies. It is designed as an overview and is divided into two modules. The first covers basic theories and models explaining the nature of communication processes. The second module focuses on media communication and is divided into three thematic blocks representing individual areas of media research - media production, media content and media audiences.
Learning outcomes
By the end of the course students will understand and apply: a/basic terminologies (interpersonal, mass and media communication theory); b/ selected (mass)communication theories)to the analysis of media content; c/ the basic principles of semiotic analysis of media content (news, popular culture).
Syllabus
  • Structure of lectures:
    1 Communication and media studies: basic definition

    Communication Studies
    2 Communication: basic definition, types of communication
    3 Communication models

    Media studies, research in media production
    4 Media organizations and economic conditions of media functioning
    5 Media Content Creators

    Media studies, research of media texts 6 Communication, meaning, signification, sign models
    7 Reading week
    8 Visual Culture
    9 Communication, Signs and Codes
    10 Politics of representation
    11 Ideology, hegemony

    Media studies, research of media audiences
    12 Effects of the media on the audience
    13 Research of audiences and receptions
Literature
  • JIRÁK, Jan and Barbara KÖPPLOVÁ. Masová média. 2., přepracované vydání. Praha: Portál, 2015, 390 stran. ISBN 9788026207436. info
  • CHANDLER, Daniel. Semiotics : the basics. 2nd ed. London: Routledge, 2007, xviii, 307. ISBN 9780203014936. info
  • JIRÁK, Jan and Barbara KÖPPLOVÁ. Média a společnost. Vyd. 1. Praha: Portál, 2003, 207 s. ISBN 8071786977. info
  • THWAITES, Tony, Lloyd DAVID and Warwick MULES. Introducing cultural and media studies : a semiotic approach. Basingstoke: Palgrave, 2002, xii, 240. ISBN 0333972473. info
  • BURTON, Graeme and Jan JIRÁK. Úvod do studia médií. 1. vyd. Brno: Barrister & Principal, 2001, 391 s. ISBN 80-85947-67-6. info
  • MCQUAIL, Denis. Úvod do teorie masové komunikace. Translated by Jan Jirák - Marcel Kabát. Vyd. 1. Praha: Portál, 1999, 447 s. ISBN 8071782009. info
  • FISKE, John. Introduction to communication studies. 2nd ed. London: Routledge, 1990, xvi, 203. ISBN 0415046726. info
  • FISKE, John and John HARTLEY. Reading television. London: Routledge, 1978, 223 s. ISBN 0415042917. info
Teaching methods
Lectures, reading.
Assessment methods
written test exam
Language of instruction
Czech
Further comments (probably available only in Czech)
The course can also be completed outside the examination period.
The course is taught annually.
The course is taught: every week.
General note: Tento předmět je určen pro studenty I. ročníku. Studenti přicházející na FSS v září roku 2003 si předmět zapisují v PS 2003. Předmět tvoří součást postupové zkoušky.
Information on course enrolment limitations: Kurz se vypisuje pouze pro studenty mediálních studií a žurnalistiky
The course is also listed under the following terms Autumn 1999, Autumn 2000, Autumn 2001, Autumn 2002, Autumn 2003, Autumn 2004, Autumn 2005, Autumn 2006, Autumn 2007, Autumn 2008, Autumn 2009, Autumn 2010, Autumn 2011, Autumn 2012, Autumn 2013, Autumn 2014, Autumn 2015, Autumn 2016, Autumn 2017, Autumn 2018, Autumn 2019.
  • Enrolment Statistics (Autumn 2024, recent)
  • Permalink: https://is.muni.cz/course/fss/autumn2024/ZUR104