FETCHKO, Michael J., Donald P. ROY and Kenneth E. CLOW. Sports marketing. 1st ed. Boston: Pearson, 2013, xxi, 391. ISBN 9780132135467.
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Basic information
Original name Sports marketing
Authors FETCHKO, Michael J., Donald P. ROY and Kenneth E. CLOW.
Edition 1st ed. Boston, xxi, 391, 2013.
Publisher Pearson
Other information
ISBN 9780132135467
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