Detailed Information on Publication Record
2013
Issues of coporate social responsibility web site communication of metal industry companies
KLAPALOVÁ, AlenaBasic information
Original name
Issues of coporate social responsibility web site communication of metal industry companies
Authors
KLAPALOVÁ, Alena (203 Czech Republic, guarantor, belonging to the institution)
Edition
Ostrava, METAL 2013, p. 1-7, 6 pp. 2013
Publisher
Tanger Ltd.
Other information
Language
English
Type of outcome
Stať ve sborníku
Field of Study
50600 5.6 Political science
Country of publisher
Czech Republic
Confidentiality degree
není předmětem státního či obchodního tajemství
Publication form
storage medium (CD, DVD, flash disk)
References:
RIV identification code
RIV/00216224:14560/13:00069719
Organization unit
Faculty of Economics and Administration
ISBN
978-80-87294-41-3
UT WoS
000333163100279
Keywords in English
CSR metal industry web communication
Tags
International impact, Reviewed
Změněno: 5/6/2014 14:07, doc. Ing. Alena Klapalová, Ph.D.
Abstract
V originále
Companies processing and manufacturing metals belong to those which activities have significant impact on various issues covered by Corporate Social Responsibility towards several groups of affected stakeholders. One of the medium used for communication with the external stakeholders is also web site. Which information about companies should be or need not to be offered on web is the result of decision making. This is internal concern of managers resulting from the influence of different forces and interest. Paper presents the result of web sites content analysis focused on CSR communication of metal industry companies. The major objective of the analysis is to find out which themes within CSR are communicated through this medium.
Links
| MUNI/A/0762/2012, interní kód MU |
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