Detailed Information on Publication Record
2015
The Process of Managing a Destination in Lower and Upper Austria
BOBKOVÁ, MarkétaBasic information
Original name
The Process of Managing a Destination in Lower and Upper Austria
Authors
BOBKOVÁ, Markéta (203 Czech Republic, guarantor, belonging to the institution)
Edition
Czech Journal of Tourism, Brno, Masarykova univerzita, 2015, 1805-3580
Other information
Language
English
Type of outcome
Článek v odborném periodiku
Field of Study
50200 5.2 Economics and Business
Country of publisher
Czech Republic
Confidentiality degree
není předmětem státního či obchodního tajemství
References:
RIV identification code
RIV/00216224:14560/15:00085926
Organization unit
Faculty of Economics and Administration
Keywords in English
Destination; management process; Austria; financing; legislation
Tags
International impact
Změněno: 22/3/2016 11:01, Mgr. Bc. Hana Bohrnová, Ph.D.
Abstract
V originále
The focus of the submitted article is to introduce the findings of author´s research in the area of destination management process conducted in the developed (Alpine) tourist destinations in the year of 2014. The theoretical part based on a literature review summarizes current knowledge dealing with the destination management process in terms of approaches and research findings. Problems influencing either positively or negatively this process, e.g. financing, legislation or cooperation among stakeholders are also defined. The practical application part includes an analysis of model destinations in Lower Austria and Upper Austria and presents the results of qualitative research conducted in these destinations. The collected information can be used to design methods leading to the improvement of the destination management process in tourist less developed destinations.
Links
| MUNI/A/0853/2013, interní kód MU |
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