Detailed Information on Publication Record
2016
Are there differences in the attractiveness of shopping centres? Experiences from the Czech and Slovak Republics
KUNC, Josef, František KRIŽAN, Kristína BILKOVÁ, Peter BARLÍK, Jaroslav MARYÁŠ et. al.Basic information
Original name
Are there differences in the attractiveness of shopping centres? Experiences from the Czech and Slovak Republics
Authors
KUNC, Josef (203 Czech Republic, guarantor, belonging to the institution), František KRIŽAN (703 Slovakia), Kristína BILKOVÁ (703 Slovakia), Peter BARLÍK (703 Slovakia) and Jaroslav MARYÁŠ (203 Czech Republic, belonging to the institution)
Edition
Moravian Geographical Reports, AV ČR, Institute of Geonics, Czech Academy of Sciences, 2016, 1210-8812
Other information
Language
English
Type of outcome
Článek v odborném periodiku
Field of Study
Earth magnetism, geodesy, geography
Country of publisher
Czech Republic
Confidentiality degree
není předmětem státního či obchodního tajemství
Impact factor
Impact factor: 2.149
RIV identification code
RIV/00216224:14560/16:00089644
Organization unit
Faculty of Economics and Administration
UT WoS
000373436400003
Keywords in English
shopping centres; attractiveness; similarities and differences; Czech Republic; Slovak Republic
Tags
International impact, Reviewed
Změněno: 28/7/2017 17:51, RNDr. Jaroslav Maryáš, CSc.
Abstract
V originále
The measurement and evaluation of the attractiveness of shopping centres in the Czech and the Slovak Republics is examined in this paper, countries which had experienced seventy years of development within a single state. The methodological basis for measuring the attractiveness of 130 shopping centres is an evaluation of the factors that can be described as objective (exogenous and endogenous) and subjective (in vivo and in vitro approach). An aggregate indicator of the overall attractiveness of each shopping centre was computed as a combination of the sub-variables. Based on previous international studies, the factors (variables influencing attractiveness) that are typical for shopping malls anywhere in the world, as well as for the original specific information for the Czech-Slovak retail environment, enable a generalization of the results at least to the East Central European level, and to carry out a comparison with any other market environment.
Links
MUNI/A/0943/2015, interní kód MU |
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