HLADKÁ, Marie and Vladimír HYÁNEK. Explanation of the Donor Decision-making Process in the Czech Republic through a Combination of Influences of Individual Motives. European Financial and Accounting Journal. Praha: Vysoká škola ekonomická v Praze, 2016, vol. 2016, No 1, p. 23-37. ISSN 1805-4846. doi:10.18267/j.efaj.151.
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Basic information
Original name Explanation of the Donor Decision-making Process in the Czech Republic through a Combination of Influences of Individual Motives
Authors HLADKÁ, Marie (203 Czech Republic, guarantor, belonging to the institution) and Vladimír HYÁNEK (203 Czech Republic, belonging to the institution).
Edition European Financial and Accounting Journal, Praha, Vysoká škola ekonomická v Praze, 2016, 1805-4846.
Other information
Original language English
Type of outcome Article in a journal
Field of Study 50200 5.2 Economics and Business
Country of publisher Czech Republic
Confidentiality degree is not subject to a state or trade secret
RIV identification code RIV/00216224:14560/16:00087974
Organization unit Faculty of Economics and Administration
Doi http://dx.doi.org/10.18267/j.efaj.151
Keywords in English Altruism; Charitable giving; Factor analysis; Motive; Philanthropy
Tags Reviewed
Changed by Changed by: Ing. Marie Hladká, Ph.D., učo 62635. Changed: 9/6/2016 14:37.
Motivation represents a foundation corestone on which analyses in a number of the humanities and social sciences are built. For a long time, economists have seen motivation as connected with the act of giving, trying to interpret it in the context of the neoclassical economics assumptions. On the basis of representative theoretical models, Ziemek (2003) distinguishes three basic categories of motives underlying the act of giving: altruism, egoism and investment. The paper follows on from the research (Hladká, Hyánek, 2015) that generated interesting outcomes and presented a comprehensive picture of the motives influencing donor behaviour in the Czech Republic. The authors have enriched it with a new dimension in the form of an analysis and an appropriate research method. The authors submit a theoretically reasoned set of motives influencing donor behaviour to an explorative factor analysis with the aim to determine a group of the variables that statistically “belong together”, i.e. are underpinned by a common factor. The result of the analysis is reduction of the original 37 identified motives to eight new aggregate factors which are newly named and can be used for further empirical testing.
GA14-06856S, research and development projectName: Vliv veřejných financí na strukturu zdrojů a produkci neziskových institucí
Investor: Czech Science Foundation, Standard Projects
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