D 2016

Study of Financial Literacy in the Field of Insurance Products

NEŠLEHA, Josef and Karel URBANOVSKÝ

Basic information

Original name

Study of Financial Literacy in the Field of Insurance Products

Authors

NEŠLEHA, Josef (203 Czech Republic, guarantor, belonging to the institution) and Karel URBANOVSKÝ (203 Czech Republic, belonging to the institution)

Edition

Brno, European Financial Systems 2016, p. 490-495, 6 pp. 2016

Publisher

Masarykova univerzita

Other information

Language

English

Type of outcome

Stať ve sborníku

Field of Study

50200 5.2 Economics and Business

Country of publisher

Czech Republic

Confidentiality degree

není předmětem státního či obchodního tajemství

Publication form

printed version "print"

References:

RIV identification code

RIV/00216224:14560/16:00090797

Organization unit

Faculty of Economics and Administration

ISBN

978-80-210-8308-0

UT WoS

000385692200065

Keywords in English

insurance; financial literacy; customer; protection
Změněno: 14/11/2016 10:20, Ing. Josef Nešleha

Abstract

V originále

The protection of customers who take out life insurance becomes to be more important, as there is an increasing number of such products. Therefore, it is more likely that customers do not have all decisive information they need to deal with an insured event. The goal of this article is to verify the level of financial literacy in the field of life insurance products. Consequently, the goal is to investigate whether customers of insurance companies are provided with sufficient amount of information related to the products they look for, or whether some important information is missing, and such clients have to search for it on their own. The research is based on an electronic questionnaire. The target audience of this research is limited to those who have already taken out life insurance, since this group of people should be more familiar with conditions, restrictions and other features of such products. In terms of used methods, Pearson chi-squared test is employed in order to reveal a link between financial literacy of insurance products and between different criteria. Other methods are descriptive statistics and basic statistical data processes.

Links

MUNI/A/0916/2015, interní kód MU
Name: Behaviorální a znalostní aspekty obchodování a oceňování finančních aktiv
Investor: Masaryk University, Category A