VIDOVIĆOVÁ, Lucie. Mýty o mýtech, aneb senioři v reklamě (Myths about myths, or on older people in the advertisement). In Bulletin Ženy 50+. Brno: Ženy50,z.s., 2016, p. 21-22. -.
Other formats:   BibTeX LaTeX RIS
Basic information
Original name Mýty o mýtech, aneb senioři v reklamě
Name (in English) Myths about myths, or on older people in the advertisement
Authors VIDOVIĆOVÁ, Lucie (203 Czech Republic, guarantor, belonging to the institution).
Edition Brno, Bulletin Ženy 50+ p. 21-22, 2 pp. - 2016.
Publisher Ženy50,z.s.
Other information
Original language Czech
Type of outcome Popularizing texts and activities
Field of Study 50401 Sociology
Country of publisher Czech Republic
Confidentiality degree is not subject to a state or trade secret
WWW URL
RIV identification code RIV/00216224:14230/16:00092957
Organization unit Faculty of Social Studies
Keywords in English older people; TV; advertisement
Changed by Changed by: Mgr. Lucie Vidovićová, Ph.D., učo 11638. Changed: 6/4/2018 10:05.
Abstract
Představení výzkumu televizních reklam a jejich zobrazování starších lidí.
Abstract (in English)
Presentation of research on television advertisement and the presentation of older people in TV spots.
PrintDisplayed: 28/5/2024 19:43