Marketing across cultures

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Publications Detailed Information on Publication Record

Detailed Information on Publication Record

2013

Marketing across cultures

USUNIER, Jean-Claude and Julie Anne LEE

Basic information

Original name

Marketing across cultures

Authors

USUNIER, Jean-Claude and Julie Anne LEE

Edition

Sixth edition. Harlow, England, xviii, 478, 2013

Publisher

Pearson

Other information

ISBN

9780273757733

Změněno: 8/8/2022 15:06, The record has been imported from the library system.

USUNIER, Jean-Claude and Julie Anne LEE. Marketing across cultures. Sixth edition. Harlow, England: Pearson, 2013, xviii, 478. ISBN 9780273757733.

USUNIER, Jean-Claude and Julie Anne LEE. \textit{Marketing across cultures}. Sixth edition. Harlow, England: Pearson, 2013, xviii, 478. ISBN~9780273757733.