GREGOR, Miloš. Moral and Ethical Dilemmas Among Political Consultants: Comparing the Campaigns of Brexit, Donald Trump and the Czech Party ANO. In 68th PSA Annual International Conference. 2018.
Other formats:   BibTeX LaTeX RIS
Basic information
Original name Moral and Ethical Dilemmas Among Political Consultants: Comparing the Campaigns of Brexit, Donald Trump and the Czech Party ANO
Authors GREGOR, Miloš.
Edition 68th PSA Annual International Conference, 2018.
Other information
Original language English
Type of outcome Presentations at conferences
Field of Study 50601 Political science
Country of publisher United Kingdom of Great Britain and Northern Ireland
Confidentiality degree is not subject to a state or trade secret
WWW webpage of Political Studies Association
Organization unit Faculty of Social Studies
Keywords (in Czech) političtí konzultanti, Brexit, Donald Trump, ANO, morálka, etika
Keywords in English political consultants, Brexit, Donald Trump, ANO, ethics
Tags International impact, Reviewed
Changed by Changed by: Mgr. Miloš Gregor, Ph.D., učo 218864. Changed: 13/4/2018 18:16.
Abstract
Marketing approach in politics has many advantages, such as increasing voter turnout, interest in politics among citizens, or better understanding of voters needs for politicians. However, it also brings negative aspects, especially with growing number political consultant who have been employed by populists in attempt to raise their support in elections. This re-opens the question of moral and ethical standards for political consultants on many levels. The negative impact of political marketing has been described in a number of publications (e.g. Henneberg 2004, Lilleker 2005), but the rise of populism brings new dimensions of criticism. And the aim of this paper is to describe them. My focus will be on cases of Brexit campaign in Great Britain, presidential campaign of Donald Trump in the U.S., and ANO parliamentary campaign in the Czech republic.
PrintDisplayed: 4/9/2024 22:02