SEKOT, Aleš. Sportovní marketing v kontextu étosu společenské odpovědnosti (Sport marketing in the context of the ethos od social responsibility). Česká kinantropologie. Praha: Karlova univerzita, 2018, 22/2018, 1/22, p. 72-74. ISSN 1211-9261.
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Basic information
Original name Sportovní marketing v kontextu étosu společenské odpovědnosti
Name in Czech Sportovní marketing v kontextu étosu společenské odpovědnostiSportive
Name (in English) Sport marketing in the context of the ethos od social responsibility
Authors SEKOT, Aleš (203 Czech Republic, guarantor, belonging to the institution).
Edition 2018.
Other information
Original language Czech
Type of outcome Review
Field of Study 50204 Business and management
Country of publisher Czech Republic
Confidentiality degree is not subject to a state or trade secret
RIV identification code RIV/00216224:14510/18:00103447
Organization unit Faculty of Sports Studies
Keywords (in Czech) sport;marketing;sponsoring
Keywords in English sport;marketing;sponsoring
Tags rivok
Tags Reviewed
Changed by Changed by: Mgr. Pavlína Roučová, DiS., učo 169540. Changed: 16/4/2019 14:50.
Abstract
Recenze na pozoruhodnou práci Viléma Kunze Sportovní marketing CSR a sponsoring
Abstract (in English)
Review on remarkable monography of Vilem Kunz Sport marketing CSR and sponsoring
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