Formirovanije vzaimnych obrazov i mežkul’turnych stereotipov russkich i čechov v uslovijach sovremennoj neoficial’noj internet-kommunikacii

GAZDA, Jiří. Formirovanije vzaimnych obrazov i mežkul’turnych stereotipov russkich i čechov v uslovijach sovremennoj neoficial’noj internet-kommunikacii (The Formation of Mutual Images and Intercultural Stereotypes of Russian and Czechs in the Conditions of Modern Unofficial Internet Communication). In XVIe Congrès international des slavistes (Beograd 20-27 VIII 2018). Teze i rezimei. 1, Jezik. 2018. ISBN 978-86-917949-5-8.

Basic information

• Original name: Formirovanije vzaimnych obrazov i mežkul’turnych stereotipov russkich i čechov v uslovijach sovremennoj neoficial’noj internet-kommunikacii
• Name (in English): The Formation of Mutual Images and Intercultural Stereotypes of Russian and Czechs in the Conditions of Modern Unofficial Internet Communication
• Authors: GAZDA, Jiří (203 Czech Republic, guarantor, belonging to the institution).
• Edition: XVIe Congrès international des slavistes (Beograd 20-27 VIII 2018). Teze i rezimei. 1, Jezik, 2018.

Other information

• Original language: Russian
• Type of outcome: Conference abstract
• Field of Study: 60206 Specific literatures
• Country of publisher: Serbia
• Confidentiality degree: is not subject to a state or trade secret
• WWW: URL URL
• RIV identification code: RIV/00216224:14210/18:00112533
• Organization unit: Faculty of Arts
• ISBN: 978-86-917949-5-8
• Keywords (in Czech): kulturní stereotypy; ruština; internetová komunikace; Rusové; Češi; interkulturní komunikace
• Keywords in English: cultural stereotypes; Russian; internet communication; Russians; Czechs; intercultural communication
• Tags: RIV - zkontrolováno, rivok
• Tags: International impact, Reviewed

Abstract

Doklad posvjaščen opredeleniju i postiženiju vzaimnych etnokuľturnych stereotipov, rasprostranennych v russkoj i češskoj kuľturnych sredach, i analizu mechanizmov ich ukreplenija ili, naoborot, razrušenija v kommunikacionnoj srede vsemirnoj seti, kak na osnove oposredstvovannogo (medijnogo), tak i ličnogo opyta. Sociologičeski orientirovannomu diskurs-analizu podveržen rečevoj material, počerpnutyj iz diskussionnych internet-forumov i kommentarijev k mass-medijnym tekstam obščestvenno-političeskogo soderžanija, a takže iz publičnych portalov i veb-sajtov častnych lic, imejuščich ličnyj opyt poznanija byta i kuľtury drugogo etnosa. Celju provedennogo issledovanija javljajetsja ustanoviť, v kakoj stepeni v ramkach dannogo specifičeskogo vida russko-češskoj mežkuľturnoj kommunikaciji vstupajut v dejstvije, s odnoj storony, racionaľnyje, a s drugoj storony, skoreje irracionaľnyje, emocionaľnyje ustanovki, pričinoj kotorych javljajetsja vlijanije kuľturnych i etničeskych predrassudkov i stereotipov, i pokazať, čto v sovremennoj meždunarodnoj obstanovke, nazyvajemoj inogda informacionnoj vojnoj, sovremennyje SMI igrajut skoreje roľ katalizatorov ukreplenija negativnych etničeskich geterostereotipov, často ne sootvetstvujuščich reaľnosti i ličnomu opytu predstavitelej obojich etnosov.

Abstract (in English)

The report focuses on the identifying and understanding of reciprocal ethnocultural stereotypes that are common in Russian and Czech cultural environments and on the analyses of the mechanism to enhance or, on the contrary, to destroy them in the communication World Wide Web environment both from indirect (media) and personal experience. Socially oriented discourse analysis will be carried out on the speech material gained from the internet discussion forums and from the comments on mass media texts with socio-political context, as well as from public portals and websites of individuals with personal experience of learning about other ethnic groups’ everyday life and culture. The purpose of the study is to establish to what extend rational on the one hand and irrational, emotional attitudes caused by the influence of cultural and ethnic prejudice and stereotypes on the other come into play in this particular, specific type of Russian-Czech intercultural communication and to show that in the modern situation, sometimes referred as to the information warfare, modern mass media plays more the role of driving force to strengthen the negative ethnic heterostereotypes that are often inconsistent with the reality and the personal experience of the representatives of both ethnic groups.

Links

• MUNI/M/0921/2015, interní kód MU: Name: Rusko v kategoriích přítel vs. nepřítel: česká reflexe

Investor: Masaryk University, INTERDISCIPLINARY - Interdisciplinary research projects