a 2018

Formirovanije vzaimnych obrazov i mežkul’turnych stereotipov russkich i čechov v uslovijach sovremennoj neoficial’noj internet-kommunikacii

GAZDA, Jiří

Basic information

Original name

Formirovanije vzaimnych obrazov i mežkul’turnych stereotipov russkich i čechov v uslovijach sovremennoj neoficial’noj internet-kommunikacii

Name (in English)

The Formation of Mutual Images and Intercultural Stereotypes of Russian and Czechs in the Conditions of Modern Unofficial Internet Communication

Authors

GAZDA, Jiří (203 Czech Republic, guarantor, belonging to the institution)

Edition

XVIe Congrès international des slavistes (Beograd 20-27 VIII 2018). Teze i rezimei. 1, Jezik, 2018

Other information

Language

Russian

Type of outcome

Konferenční abstrakt

Field of Study

60206 Specific literatures

Country of publisher

Serbia

Confidentiality degree

není předmětem státního či obchodního tajemství

References:

RIV identification code

RIV/00216224:14210/18:00112533

Organization unit

Faculty of Arts

ISBN

978-86-917949-5-8

Keywords (in Czech)

kulturní stereotypy; ruština; internetová komunikace; Rusové; Češi; interkulturní komunikace

Keywords in English

cultural stereotypes; Russian; internet communication; Russians; Czechs; intercultural communication

Tags

International impact, Reviewed
Změněno: 3/4/2020 16:31, Mgr. Igor Hlaváč

Abstract

V originále

Doklad posvjaščen opredeleniju i postiženiju vzaimnych etnokuľturnych stereotipov, rasprostranennych v russkoj i češskoj kuľturnych sredach, i analizu mechanizmov ich ukreplenija ili, naoborot, razrušenija v kommunikacionnoj srede vsemirnoj seti, kak na osnove oposredstvovannogo (medijnogo), tak i ličnogo opyta. Sociologičeski orientirovannomu diskurs-analizu podveržen rečevoj material, počerpnutyj iz diskussionnych internet-forumov i kommentarijev k mass-medijnym tekstam obščestvenno-političeskogo soderžanija, a takže iz publičnych portalov i veb-sajtov častnych lic, imejuščich ličnyj opyt poznanija byta i kuľtury drugogo etnosa. Celju provedennogo issledovanija javljajetsja ustanoviť, v kakoj stepeni v ramkach dannogo specifičeskogo vida russko-češskoj mežkuľturnoj kommunikaciji vstupajut v dejstvije, s odnoj storony, racionaľnyje, a s drugoj storony, skoreje irracionaľnyje, emocionaľnyje ustanovki, pričinoj kotorych javljajetsja vlijanije kuľturnych i etničeskych predrassudkov i stereotipov, i pokazať, čto v sovremennoj meždunarodnoj obstanovke, nazyvajemoj inogda informacionnoj vojnoj, sovremennyje SMI igrajut skoreje roľ katalizatorov ukreplenija negativnych etničeskich geterostereotipov, často ne sootvetstvujuščich reaľnosti i ličnomu opytu predstavitelej obojich etnosov.

In English

The report focuses on the identifying and understanding of reciprocal ethnocultural stereotypes that are common in Russian and Czech cultural environments and on the analyses of the mechanism to enhance or, on the contrary, to destroy them in the communication World Wide Web environment both from indirect (media) and personal experience. Socially oriented discourse analysis will be carried out on the speech material gained from the internet discussion forums and from the comments on mass media texts with socio-political context, as well as from public portals and websites of individuals with personal experience of learning about other ethnic groups’ everyday life and culture. The purpose of the study is to establish to what extend rational on the one hand and irrational, emotional attitudes caused by the influence of cultural and ethnic prejudice and stereotypes on the other come into play in this particular, specific type of Russian-Czech intercultural communication and to show that in the modern situation, sometimes referred as to the information warfare, modern mass media plays more the role of driving force to strengthen the negative ethnic heterostereotypes that are often inconsistent with the reality and the personal experience of the representatives of both ethnic groups.

Links

MUNI/M/0921/2015, interní kód MU
Name: Rusko v kategoriích přítel vs. nepřítel: česká reflexe
Investor: Masaryk University, INTERDISCIPLINARY - Interdisciplinary research projects