PETROVIĆOVÁ, Katarina. Us and Them. The role of persuasive and manipulative strategies in creation of public enemies. In Gremium. Studia nad Historią, Kulturą i Polityką. Zielona Góra: Uniwersytet Zielonogórski, 2019, vol. 13, grudzień, p. 83-109. ISSN 1899-2722. Available from: https://dx.doi.org/10.34768/ig.vi13.336.
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Basic information
Original name Us and Them. The role of persuasive and manipulative strategies in creation of public enemies
Authors PETROVIĆOVÁ, Katarina (203 Czech Republic, guarantor, belonging to the institution).
Edition In Gremium. Studia nad Historią, Kulturą i Polityką, Zielona Góra, Uniwersytet Zielonogórski, 2019, 1899-2722.
Other information
Original language English
Type of outcome Article in a journal
Field of Study 60206 Specific literatures
Country of publisher Poland
Confidentiality degree is not subject to a state or trade secret
WWW URL
RIV identification code RIV/00216224:14210/19:00113190
Organization unit Faculty of Arts
Doi http://dx.doi.org/10.34768/ig.vi13.336
Keywords (in Czech) rétorika; politický diskurz; persuaze; manipulace; labelling; veřejný nepřítel; Cicero; Miloš Zeman
Keywords in English rhetorics; political discourse; persuasion; manipulation; labelling; public enemy; Cicero; Miloš Zeman
Tags rivok
Tags International impact, Reviewed
Changed by Changed by: doc. Mgr. Katarina Petrovićová, Ph.D., učo 10362. Changed: 30/4/2023 18:00.
Abstract
Cicero was during his live one of the most successful orators in Rome. His ability to express his meanings and ideas in the most persuasive way did not impress only his contemporaries, but influenced the art of rhetoric generally. We admire the argumentative strength, the verbal copiousness, the most striking rhe-torical skill is, however, his manipulative force, the allocution of the listener, "ut moveatur vehementius" (Cic. Brut. 49, 185). In the paper, Cicero’s persuasive and manipulative strategies are analyzed, particularly his ability to indicate a public enemy, in order to make a comparison between Cicero’s speeches and speeches and statements of our current president Miloš Zeman, who is considered to be an appropriate counterpart to Cicero discourse (using and abusing such rhetorical devices).
Links
MUNI/A/1269/2018, interní kód MUName: Výzkum starověkých jazyků mediteránního prostoru, jejich písemnictví a příslušných kultur, včetně jejich recepce – 2019 (Acronym: Staré jazyky a kultury)
Investor: Masaryk University, Category A
PrintDisplayed: 19/7/2024 11:58