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@article{1631644, author = {Petrovićová, Katarina}, article_location = {Zielona Góra}, article_number = {grudzień}, doi = {http://dx.doi.org/10.34768/ig.vi13.336}, keywords = {rhetorics; political discourse; persuasion; manipulation; labelling; public enemy; Cicero; Miloš Zeman}, language = {eng}, issn = {1899-2722}, journal = {In Gremium. Studia nad Historią, Kulturą i Polityką}, title = {Us and Them. The role of persuasive and manipulative strategies in creation of public enemies}, url = {https://ingremium.pl/index.php/IG/article/view/336/214}, volume = {13}, year = {2019} }
TY - JOUR ID - 1631644 AU - Petrovićová, Katarina PY - 2019 TI - Us and Them. The role of persuasive and manipulative strategies in creation of public enemies JF - In Gremium. Studia nad Historią, Kulturą i Polityką VL - 13 IS - grudzień SP - 83-109 EP - 83-109 PB - Uniwersytet Zielonogórski SN - 18992722 KW - rhetorics KW - political discourse KW - persuasion KW - manipulation KW - labelling KW - public enemy KW - Cicero KW - Miloš Zeman UR - https://ingremium.pl/index.php/IG/article/view/336/214 L2 - https://ingremium.pl/index.php/IG/article/view/336/214 N2 - Cicero was during his live one of the most successful orators in Rome. His ability to express his meanings and ideas in the most persuasive way did not impress only his contemporaries, but influenced the art of rhetoric generally. We admire the argumentative strength, the verbal copiousness, the most striking rhe-torical skill is, however, his manipulative force, the allocution of the listener, "ut moveatur vehementius" (Cic. Brut. 49, 185). In the paper, Cicero’s persuasive and manipulative strategies are analyzed, particularly his ability to indicate a public enemy, in order to make a comparison between Cicero’s speeches and speeches and statements of our current president Miloš Zeman, who is considered to be an appropriate counterpart to Cicero discourse (using and abusing such rhetorical devices). ER -
PETROVI$\backslash$'COVÁ, Katarina. Us and Them. The role of persuasive and manipulative strategies in creation of public enemies. \textit{In Gremium. Studia nad Historią, Kulturą i Polityką}. Zielona Góra: Uniwersytet Zielonogórski, 2019, vol.~13, grudzie\'n, p.~83-109. ISSN~1899-2722. Available from: https://dx.doi.org/10.34768/ig.vi13.336.
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