Detailed Information on Publication Record
2020
Digital Peripheries : The Online Circulation of Audiovisual Content from the Small Market Perspective
SZCZEPANIK, Petr, Pavel ZAHRÁDKA, Jakub MACEK and Paul STEPANBasic information
Original name
Digital Peripheries : The Online Circulation of Audiovisual Content from the Small Market Perspective
Authors
SZCZEPANIK, Petr, Pavel ZAHRÁDKA, Jakub MACEK and Paul STEPAN
Edition
Cham, 302 pp. Springer Series in Media Industries, 2020
Publisher
Springer Open
Other information
Language
English
Type of outcome
Odborná kniha
Field of Study
50802 Media and socio-cultural communication
Country of publisher
Switzerland
Confidentiality degree
není předmětem státního či obchodního tajemství
Publication form
electronic version available online
References:
Organization unit
Faculty of Social Studies
ISBN
978-3-030-44850-9
Tags
Tags
International impact, Reviewed
Změněno: 20/5/2020 14:40, doc. Mgr. Jakub Macek, Ph.D.
Abstract
V originále
This is an open access book. Media industry research and EU policymaking are predominantly tailored to large (and, in the latter case, Western) European markets. This open access book addresses the specific qualities of smaller media markets, highlighting their vulnerability to global digital competition and outlining survival strategies for them. New online distribution models and new trends in the consumption of audiovisual content are limited by, and pose new challenges for, existing audiovisual business models and their legal framework in the EU. The European Commission’s Digital Single Market (DSM) strategy, which was intended e.g. to remove obstacles to the cross-border distribution of audiovisual content, has triggered a heated debate on the transformation of the existing ecosystem for European screen industries. While most current discussions focus on the United States, Western Europe, and the multinational giants, this book approaches these industry trends and policy questions from the perspective of relatively small and peripheral (in terms of their population, language, cross-border cultural flows, and financial and/or symbolic capital) media markets.