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@inproceedings{1713516, author = {Jirásek, Michal and Macháčová, Irma}, address = {Brno}, booktitle = {Scientific Conference of Business Economics Management and Marketing}, editor = {Petr Mikuš, Martin Cenek}, keywords = {decision-making; social influence; behavioral factors; expert advice}, howpublished = {elektronická verze "online"}, language = {eng}, location = {Brno}, isbn = {978-80-210-9565-6}, pages = {66-75}, publisher = {Masaryk University}, title = {Just knowing you do it: The unacknowledged role of social influence on decision-making}, year = {2019} }
TY - JOUR ID - 1713516 AU - Jirásek, Michal - Macháčová, Irma PY - 2019 TI - Just knowing you do it: The unacknowledged role of social influence on decision-making PB - Masaryk University CY - Brno SN - 9788021095656 KW - decision-making KW - social influence KW - behavioral factors KW - expert advice N2 - Social proof, isomorphism, imitation, or vicarious learning – these are just some examples of terms used to describe the powerful role of social influence on decision-making. However, while powerful, it is often unacknowledged. Be the reasons conscious (“I don’t want to tell you”) or unconscious (“I am not influenced by others”), social influence needs to have a prominent role in the research on organizational decision-making. In this study, we summarize some of the theoretical perspectives on the role of social influence in decision-making. Then, we provide a case study illustrating its effects and its unacknowledgement by decision-makers. Combining these two parts, we aim to highlight the need to carefully assess possible social influence in further studies of decision-making, regardless of narratives we obtain from individual decision-makers. ER -
JIRÁSEK, Michal and Irma MACHÁČOVÁ. Just knowing you do it: The unacknowledged role of social influence on decision-making. Online. In Petr Mikuš, Martin Cenek. \textit{Scientific Conference of Business Economics Management and Marketing}. Brno: Masaryk University, 2019, p.~66-75. ISBN~978-80-210-9565-6.
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