AN EYE-TRACKING ANALYSIS OF VISUAL SEARCH TASK ON CARTOGRAPHIC
STIMULI

D 2020

AN EYE-TRACKING ANALYSIS OF VISUAL SEARCH TASK ON CARTOGRAPHIC STIMULI

STACHOŇ, Zdeněk, Čeněk ŠAŠINKA, Milan KONEČNÝ, Stanislav POPELKA, David LACKO et. al.

Basic information

Original name

AN EYE-TRACKING ANALYSIS OF VISUAL SEARCH TASK ON CARTOGRAPHIC STIMULI

Authors

STACHOŇ, Zdeněk (203 Czech Republic, guarantor, belonging to the institution), Čeněk ŠAŠINKA (203 Czech Republic, belonging to the institution), Milan KONEČNÝ (203 Czech Republic, belonging to the institution), Stanislav POPELKA (203 Czech Republic, belonging to the institution) and David LACKO (203 Czech Republic, belonging to the institution)

Edition

Nessebar, Bulgaria, 8th International Conference on Cartography & GIS: PROCEEDINGS VOL.1, p. 36-41, 6 pp. 2020

Publisher

Bulgarian Cartographic Association

Other information

Language

English

Type of outcome

Stať ve sborníku

Field of Study

50103 Cognitive sciences

Country of publisher

Bulgaria

Confidentiality degree

není předmětem státního či obchodního tajemství

Publication form

electronic version available online

References:

URL

RIV identification code

RIV/00216224:14210/20:00114611

Organization unit

Faculty of Arts

ISSN

UT WoS

000853257000003

Keywords in English

Visual Search; Cartographic Stinuli; Eye Tracking

Abstract

V originále

The theoretical research in cartography was recently boosted mostly by technological development, which enables the comfortable usage of various new and even traditional methodological approaches. For example, the Eye-tracking method can possibly provide deep insight into the process of map reading, especially in the case of simple tasks. The visual search is one of the basic tasks when users are dealing with cartographic stimuli. For the presented study, the symbol set was designed in order to create a logical system, varying in different graphic variables (shape, hue, etc.). The designed symbol set was used for the creation of experimental stimuli simulating large-scale maps. The stimuli were used for the test battery administered to twenty four participants using an eye-tracking device. The influence of the point symbol design (various graphic variables), the position of the point symbol in the map field, and also the properties of the map background on the visual search task was investigated.

Links

GC19-09265J, research and development project

Name: Vliv sociokulturních faktorů a písma na percepci a kognici komplexních zrakových podnětů (Acronym: ISOVIS)

Investor: Czech Science Foundation

Citovat

STACHOŇ, Zdeněk, Čeněk ŠAŠINKA, Milan KONEČNÝ, Stanislav POPELKA and David LACKO. AN EYE-TRACKING ANALYSIS OF VISUAL SEARCH TASK ON CARTOGRAPHIC STIMULI. Online. In Bandrova, Temenoujka; Konečný, Milan; Marinova, Silvia. 8th International Conference on Cartography & GIS: PROCEEDINGS VOL.1. Nessebar, Bulgaria: Bulgarian Cartographic Association, 2020, p. 36-41. ISSN 1314-0604.

@inproceedings{1716776,
   author = {Stachoň, Zdeněk and Šašinka, Čeněk and Konečný, Milan and Popelka, Stanislav and Lacko, David},
   address = {Nessebar, Bulgaria},
   booktitle = {8th International Conference on Cartography & GIS: PROCEEDINGS VOL.1},
   editor = {Bandrova, Temenoujka; Konečný, Milan; Marinova, Silvia},
   keywords = {Visual Search; Cartographic Stinuli; Eye Tracking},
   howpublished = {elektronická verze "online"},
   language = {eng},
   location = {Nessebar, Bulgaria},
   pages = {36-41},
   publisher = {Bulgarian Cartographic Association},
   title = {AN EYE-TRACKING ANALYSIS OF VISUAL SEARCH TASK ON CARTOGRAPHIC STIMULI},
   url = {https://iccgis2020.cartography-gis.com/8ICCGIS-Vol1/8ICCGIS_Proceedings_Vol1_(3).pdf},
   year = {2020}
}

TY  - JOUR
ID  - 1716776
AU  - Stachoň, Zdeněk - Šašinka, Čeněk - Konečný, Milan - Popelka, Stanislav - Lacko, David
PY  - 2020
TI  - AN EYE-TRACKING ANALYSIS OF VISUAL SEARCH TASK ON CARTOGRAPHIC STIMULI
PB  - Bulgarian Cartographic Association
CY  - Nessebar, Bulgaria
KW  - Visual Search
KW  - Cartographic Stinuli
KW  - Eye Tracking
UR  - https://iccgis2020.cartography-gis.com/8ICCGIS-Vol1/8ICCGIS_Proceedings_Vol1_(3).pdf
L2  - https://iccgis2020.cartography-gis.com/8ICCGIS-Vol1/8ICCGIS_Proceedings_Vol1_(3).pdf
N2  - The theoretical research in cartography was recently boosted mostly by technological development, which enables the comfortable usage of various new and even traditional methodological approaches. For example, the Eye-tracking method can possibly provide deep insight into the process of map reading, especially in the case of simple tasks. The visual search is one of the basic tasks when users are dealing with cartographic stimuli. For the presented study, the symbol set was designed in order to create a logical system, varying in different graphic variables (shape, hue, etc.). The designed symbol set was used for the creation of experimental stimuli simulating large-scale maps. The stimuli were used for the test battery administered to twenty four participants using an eye-tracking device. The influence of the point symbol design (various graphic variables), the position of the point symbol in the map field, and also the properties of the map background on the visual search task was investigated.
ER  -

STACHOŇ, Zdeněk, Čeněk ŠAŠINKA, Milan KONEČNÝ, Stanislav POPELKA and David LACKO. AN EYE-TRACKING ANALYSIS OF VISUAL SEARCH TASK ON CARTOGRAPHIC STIMULI. Online. In Bandrova, Temenoujka; Konečný, Milan; Marinova, Silvia. \textit{8th International Conference on Cartography \&{} GIS: PROCEEDINGS VOL.1}. Nessebar, Bulgaria: Bulgarian Cartographic Association, 2020, p.~36-41. ISSN~1314-0604.

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