B 2020

Persuasion in Specialised Discourses

DONTCHEVA-NAVRÁTILOVÁ, Olga, Martin ADAM, Renata POVOLNÁ and Radek VOGEL

Basic information

Original name

Persuasion in Specialised Discourses

Authors

DONTCHEVA-NAVRÁTILOVÁ, Olga (100 Bulgaria, guarantor, belonging to the institution), Martin ADAM (203 Czech Republic, belonging to the institution), Renata POVOLNÁ (203 Czech Republic, belonging to the institution) and Radek VOGEL (203 Czech Republic, belonging to the institution)

Edition

1. vyd. London, 354 pp. Postdisciplinary Studies in Discourse, 2020

Publisher

Palgrave Macmillan

Other information

Language

English

Type of outcome

Odborná kniha

Field of Study

60203 Linguistics

Country of publisher

United Kingdom of Great Britain and Northern Ireland

Confidentiality degree

není předmětem státního či obchodního tajemství

Publication form

printed version "print"

References:

RIV identification code

RIV/00216224:14410/20:00114710

Organization unit

Faculty of Education

ISBN

978-3-030-58162-6

Keywords in English

persuasion; specialised discourse; ethos; pathos; logos; academic discourse; business discourse; religious discourse; technical discourse

Tags

International impact, Reviewed
Změněno: 29/4/2021 10:12, Dana Nesnídalová

Abstract

V originále

This book examines the concept of persuasion in written texts for specialist audiences in the English and Czech languages. By exploring a corpus of academic research articles, corporate reports, religious sermons and user manuals the authors aim to reveal similarities and differences in rhetorical strategies across cultures and genres. They draw on Biber and Conrad’s (2009) model for contextualising interaction in specialised discourses, Bell’s (1997) framework for the analysis of participants roles, Swales’ (1990) genre analysis approach for considering genre constraints and Hyland’s (2005) metadiscourse model for investigating writer-reader interaction. The result is a book which will appeal to researchers and students in Discourse Studies, especially those with an interest in genre and rhetorical strategies.

Links

GA17-16195S, research and development project
Name: Persvaze v anglickém a českém specializovaném diskurzu
Investor: Czech Science Foundation