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@inbook{1744336,
author = {Kalia, Prateek},
address = {Florida, United States},
booktitle = {Artificial Intelligence: Fundamentals and Applications},
edition = {1},
editor = {Cherry Bhargava, Pradeep Kumar Sharma},
keywords = {Artificial intelligence; e-commerce; business process analysis; marketing; transaction processing; service; support},
howpublished = {elektronická verze "online"},
language = {eng},
location = {Florida, United States},
isbn = {978-0-367-55970-0},
pages = {9-19},
publisher = {CRC Press, Taylor & Francis Group},
title = {Artificial intelligence in e-commerce: a business process analysis},
url = {https://www.taylorfrancis.com/chapters/edit/10.1201/9781003095910-2/artificial-intelligence-commerce-prateek-kalia},
year = {2021}
}
TY - CHAP
ID - 1744336
AU - Kalia, Prateek
PY - 2021
TI - Artificial intelligence in e-commerce: a business process analysis
VL - First
PB - CRC Press, Taylor & Francis Group
CY - Florida, United States
SN - 9780367559700
KW - Artificial intelligence
KW - e-commerce
KW - business process analysis
KW - marketing
KW - transaction processing
KW - service
KW - support
UR - https://www.taylorfrancis.com/chapters/edit/10.1201/9781003095910-2/artificial-intelligence-commerce-prateek-kalia
N2 - New internet-based technologies have changed the way business enterprises handle marketing, discovery, transaction processing, and product and customer service processes. One of such significant technology is artificial intelligence (AI) which has partially or completely substituted humans for performance of tasks. In technology driven industry such as e-commerce the applications of AI are immense. To explicate the impact of AI as a technological phenomenon on the companies engaged in e-commerce, this chapter will detail the role of AI under each e- commerce business process like market research, market stimulation, terms negotiation, order selection and priority, order receipt, order billing/payment management, order scheduling/ fulfillment delivery and customer service and support.
ER -
KALIA, Prateek. Artificial intelligence in e-commerce: a business process analysis. Online. In Cherry Bhargava, Pradeep Kumar Sharma. \textit{Artificial Intelligence: Fundamentals and Applications}. 1. vyd. Florida, United States: CRC Press, Taylor \&{} Francis Group, 2021, s.~9-19. First. ISBN~978-0-367-55970-0.
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