C 2021

Artificial intelligence in e-commerce: a business process analysis

KALIA, Prateek

Basic information

Original name

Artificial intelligence in e-commerce: a business process analysis

Authors

KALIA, Prateek (356 India, guarantor, belonging to the institution)

Edition

1. vyd. Florida, United States, Artificial Intelligence: Fundamentals and Applications, p. 9-19, 11 pp. First, 2021

Publisher

CRC Press, Taylor & Francis Group

Other information

Language

English

Type of outcome

Kapitola resp. kapitoly v odborné knize

Field of Study

50204 Business and management

Country of publisher

United States of America

Confidentiality degree

není předmětem státního či obchodního tajemství

Publication form

electronic version available online

References:

RIV identification code

RIV/00216224:14560/21:00121157

Organization unit

Faculty of Economics and Administration

ISBN

978-0-367-55970-0

Keywords in English

Artificial intelligence; e-commerce; business process analysis; marketing; transaction processing; service; support

Tags

Tags

International impact, Reviewed
Změněno: 16/5/2022 08:49, Mgr. Pavlína Kurková

Abstract

V originále

New internet-based technologies have changed the way business enterprises handle marketing, discovery, transaction processing, and product and customer service processes. One of such significant technology is artificial intelligence (AI) which has partially or completely substituted humans for performance of tasks. In technology driven industry such as e-commerce the applications of AI are immense. To explicate the impact of AI as a technological phenomenon on the companies engaged in e-commerce, this chapter will detail the role of AI under each e- commerce business process like market research, market stimulation, terms negotiation, order selection and priority, order receipt, order billing/payment management, order scheduling/ fulfillment delivery and customer service and support.