What are the reasons and motivation for virtual reconstruction of buildings? What are the possibilities of current-generation 3D visualization in the context of (re)constructing buildings, especially historical monuments, and how can it be utilized in regional development? Such questions are presented and discussed in the article. The following text narrows down the issues from a general/technological overview to focus on the regional development, the tourism industry, and reconstruction of old buildings. Examples of visualization methods are presented and demonstrated with the provided examples. The discussion follows by highlighting the need for collaboration across multiple specializations, considering the untapped potential for utilizing 3D interactive models in the tourism industry, and the ability to observe and collect user behavior in 3D visualization to understand their behavior/interactions better, and to (re)create the 3D user experience to the optimum of their needs and expectations.