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@article{384193, author = {Lukášová, Růžena and Urbánek, Tomáš}, article_location = {Lisboa}, article_number = {2}, keywords = {corporate image; consumer behavior}, language = {eng}, issn = {0873-495X}, journal = {Galileu. Revista de Economia e Direito. Special edition 2001}, title = {Image of a Bank in the Mind of an Individual: structure and contents (results of a pilot study)}, volume = {2001}, year = {2001} }
TY - JOUR ID - 384193 AU - Lukášová, Růžena - Urbánek, Tomáš PY - 2001 TI - Image of a Bank in the Mind of an Individual: structure and contents (results of a pilot study) JF - Galileu. Revista de Economia e Direito. Special edition 2001 VL - 2001 IS - 2 SP - 391 EP - 391 PB - Universidade Autónoma de Lisboa SN - 0873495X KW - corporate image KW - consumer behavior N2 - Paper summarizes results of a pilot study of the corporate image research. ER -
LUKÁŠOVÁ, Růžena a Tomáš URBÁNEK. Image of a Bank in the Mind of an Individual: structure and contents (results of a pilot study). \textit{Galileu. Revista de Economia e Direito. Special edition 2001}. Lisboa: Universidade Autónoma de Lisboa, 2001, roč.~2001, č.~2, s.~391-398. ISSN~0873-495X.
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