Marketing management : knowledge and skills : text, analysis, cases, plans
PETER, J. Paul and James H. DONNELLY. Marketing management : knowledge and skills : text, analysis, cases, plans. 2. ed. Homewood: Irwin, 1989, 928 s. ISBN 025606668X. |
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Basic information | |
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Original name | Marketing management : knowledge and skills : text, analysis, cases, plans |
Authors | PETER, J. Paul and James H. DONNELLY. |
Edition | 2. ed. Homewood, 928 s. 1989. |
Publisher | Irwin |
Other information | |
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ISBN | 025606668X |
Changed by | The record has been imported from the library system. Changed: 8/8/2022 12:36. |
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