Detailed Information on Publication Record
2006
A cross-cultural comparison of mobile gaming adoption: From the perspectives of consumer behavior
OKAZAKI, Shintaro, Javier ALONSO, Radoslav ŠKAPA and Ildefonso GRANDEBasic information
Original name
A cross-cultural comparison of mobile gaming adoption: From the perspectives of consumer behavior
Name in Czech
Kulturní porovnání využívání mobilních her zpohledu zákazického chování
Name (in English)
A cross-cultural comparison of mobile gaming adoption: From the perspectives of consumer behavior
Authors
OKAZAKI, Shintaro (392 Japan), Javier ALONSO (724 Spain), Radoslav ŠKAPA (203 Czech Republic, guarantor, belonging to the institution) and Ildefonso GRANDE (724 Spain)
Edition
The Telecommunications Advancement Foundation Annual Research Report, Tokyo, Telecommunications Advancement Foundatio, 2006, 0918-7332
Other information
Language
Japanese
Type of outcome
Článek v odborném periodiku
Field of Study
50200 5.2 Economics and Business
Country of publisher
Japan
Confidentiality degree
není předmětem státního či obchodního tajemství
References:
RIV identification code
RIV/00216224:14560/06:00031822
Organization unit
Faculty of Economics and Administration
Keywords in English
mobile commerce; mobile gaming; comparative survey
Tags
Reviewed
Změněno: 5/5/2011 20:51, doc. Ing. Radoslav Škapa, Ph.D.
V originále
The global mobile game industry expects spectacular growth in the coming years. Ubiquitous entertainment has been drawing much attention from the "global youth" segment, which seeks innovative, efficient, and enjoyable pastimes. However, little is known about the adoption behavior of mobile games across cultures. This study aims to fill this gap, by examining the factors influencing mobile game adoption in the U.S.A., Japan, Spain and the Czech Republic.
In Czech
Článek představuje výsledky srovnávací studie o hraní mobilních her a věnuje se motivům tohto hraní. Zkoumanými vzorky byli mladí lide z USA, Japonska, Španělska a České republiky.
In English
The global mobile game industry expects spectacular growth in the coming years. Ubiquitous entertainment has been drawing much attention from the "global youth" segment, which seeks innovative, efficient, and enjoyable pastimes. However, little is known about the adoption behavior of mobile games across cultures. This study aims to fill this gap, by examining the factors influencing mobile game adoption in the U.S.A., Japan, Spain and the Czech Republic.