| KOTLER, Philip and Kevin Lane KELLER. Marketing management. Edited by Tomáš Juppa, Translated by Štěpánka Collins - Viktor Faktor. 1. vyd. Praha: Grada, 2007, 788 s. ISBN 9788024713595. |
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| Basic information | |
|---|---|
| Original name | Marketing management |
| Authors | KOTLER, Philip and Kevin Lane KELLER. Edited by Tomáš Juppa, Translated by Štěpánka Collins - Viktor Faktor. |
| Edition | 1. vyd. Praha, 788 s. 2007. |
| Publisher | Grada |
| Other information | |
|---|---|
| ISBN | 9788024713595 |
| Changed by | The record has been imported from the library system. Changed: 23/10/2023 04:47. |
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