SZCZYRBA, Zdeněk, Josef KUNC, Pavel KLAPKA and Petr TONEV. Difúzní procesy v prostředí českého maloobchodu (Diffusion Processes in the Czech Retail). Regionální studia. Praha: VŠE v Praze, 2007, vol. 1, No 1, p. 8-12. ISSN 1803-1471.
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Basic information
Original name Difúzní procesy v prostředí českého maloobchodu
Name in Czech Difúzní procesy v prostředí českého maloobchodu
Name (in English) Diffusion Processes in the Czech Retail
Authors SZCZYRBA, Zdeněk (203 Czech Republic), Josef KUNC (203 Czech Republic), Pavel KLAPKA (203 Czech Republic, guarantor) and Petr TONEV (203 Czech Republic).
Edition Regionální studia, Praha, VŠE v Praze, 2007, 1803-1471.
Other information
Original language Czech
Type of outcome Article in a journal
Field of Study 50200 5.2 Economics and Business
Country of publisher Czech Republic
Confidentiality degree is not subject to a state or trade secret
RIV identification code RIV/00216224:14560/07:00020998
Organization unit Faculty of Economics and Administration
Keywords in English Diffusion Processes; Diffusion of Innovation; Retail; Network Structure; Czech Republic
Tags Czech Republic, Diffusion of Innovation, Diffusion Processes, Network Structure, retail
Tags International impact, Reviewed
Changed by Changed by: doc. RNDr. Josef Kunc, Ph.D., učo 18338. Changed: 16/6/2008 17:10.
Abstract
Utváření nové síťové struktury v českém maloobchodě po roce 1989 vlivem velkoformátových prodejních konceptů je signifikantním obrazem současné podoby tuzemské maloobchodní sítě. Analyzujeme-li tento vývoj v čase, zjišťujeme, že má charakter prostorově difúzního procesu. Následující příspěvek se zabývá jeho regionálně-geografickými aspekty.
Abstract (in English)
Development of retail in the Czech Republic in the period of economic transformation after 1989 went through crucial changes including both privatization process in the first half of the 1990s and introduction of foreign retail concerns to the Czech market in the second half of the decade. The latter phase of transformation of the Czech retail influenced significantly formation of new network structure of retail. Its origin is related to process of spatial innovation diffusion of large-format sale concepts (super- and hypermarkets, discounts, shopping centres etc.) into the Czech environment, which took place during relatively short period. As presented by some studies (GfK Praha) adaptation of these concepts in the Czech Republic ranks among the highest in comparison with other post-communist countries in Europe. The most frequent type of diffusion was expansive hierarchical diffusion typical of hypermarkets, hobbymarkets, other specialised outlets and shopping centres.
Links
GP402/07/P436, research and development projectName: Konkurenceschopnost rozvojových zón v České republice se zaměřením na inovační podnikání
Investor: Czech Science Foundation, Competitiveness of the Development Zones in the Czech Republic Focused to Innovative Enterprise
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