KULHAVÝ, Viktor. Ecodesign in companies from a perspective of the Strategic Sustainable Development. In 2nd Special Focus Symposium on ICESKS: Information, Communication and Economic Sciences in the Knowledge Society. Zadar, Chorvatsko: Faculty of Teacher Education of the University of Zagreb, Chorvatsko, 2008, s. 155-170, 15 s.
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Základní údaje
Originální název Ecodesign in companies from a perspective of the Strategic Sustainable Development
Název anglicky Ecodesign in companies from a perspective of the Strategic Sustainable Development
Autoři KULHAVÝ, Viktor.
Vydání Zadar, Chorvatsko, 2nd Special Focus Symposium on ICESKS: Information, Communication and Economic Sciences in the Knowledge Society, od s. 155-170, 15 s. 2008.
Nakladatel Faculty of Teacher Education of the University of Zagreb, Chorvatsko
Další údaje
Originální jazyk čeština
Typ výsledku Stať ve sborníku
Obor 50200 5.2 Economics and Business
Stát vydavatele Česká republika
Utajení není předmětem státního či obchodního tajemství
Organizační jednotka Ekonomicko-správní fakulta
Klíčová slova anglicky Method for Sustainable Product Development; sustainability; ecodesign; Strategic Sustainable Development
Štítky ecodesign, strategic sustainable development, sustainability
Změnil Změnil: Mgr. Ing. Viktor Kulhavý, Ph.D., MSLS, učo 42121. Změněno: 10. 10. 2011 15:45.
Anotace
The paper deals with contemporary means of diminishing the ecological footprint of companies and discusses a strategic component of such approach. An overview of existing voluntary tools supporting sustainability in companies is given. Further analysis explores one of the tools-the ecodesign and points out its advantages and possible weaknesses. Strategic approach to sustainability planning in a company is introduced together with Method for Sustainable Product Development (MSPD), which offers a system approach to product development. It is argued that today s ecodesign tools need to be complemeted by strategic guidelines ensuring that the measures taken will lead a company on a sustainable path in the long run also. Some of the key features of MSPD are principle defined sustainability, enhancement of communication on different levels in companies and decision making support in trade-off situations
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