| CRAVENS, David W., Gerald E. HILLS and Robert B. WOODRUFF. Marketing management. Homewood: Irwin, 1987, xx, 714 s. ISBN 0-256-05547-5. |
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| Basic information | |
|---|---|
| Original name | Marketing management |
| Authors | CRAVENS, David W., Gerald E. HILLS and Robert B. WOODRUFF. |
| Edition | Homewood, xx, 714 s. 1987. |
| Publisher | Irwin |
| Other information | |
|---|---|
| ISBN | 0-256-05547-5 |
| Changed by | The record has been imported from the library system. Changed: 3/12/2009 00:00. |
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