Service management and marketing : customer management in service competition
GRÖNROOS, Christian. Service management and marketing : customer management in service competition. 3rd ed. Chichester: John Wiley & Sons, 2007, x, 483. ISBN 9780470028629. |
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Basic information | |
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Original name | Service management and marketing : customer management in service competition |
Authors | GRÖNROOS, Christian. |
Edition | 3rd ed. Chichester, x, 483, 2007. |
Publisher | John Wiley & Sons |
Other information | |
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ISBN | 9780470028629 |
Changed by | The record has been imported from the library system. Changed: 22/5/2023 04:48. |
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