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@article{952385, author = {Trčková, Dita}, article_location = {Brno}, article_number = {1}, keywords = {metaphor; function; CDA}, language = {eng}, issn = {0524-6881}, journal = {Brno Studies in English}, title = {Multi-Functionality of Metaphor in Newspaper Discourse}, url = {http://hdl.handle.net/11222.digilib/118127}, volume = {37}, year = {2011} }
TY - JOUR ID - 952385 AU - Trčková, Dita PY - 2011 TI - Multi-Functionality of Metaphor in Newspaper Discourse JF - Brno Studies in English VL - 37 IS - 1 SP - 139-151 EP - 139-151 PB - Masarykova univerzita SN - 05246881 KW - metaphor KW - function KW - CDA UR - http://hdl.handle.net/11222.digilib/118127 N2 - This paper investigates cognitive and social functions that metaphor fulfils in newspaper discourse on natural catastrophes, aiming to reveal multi-functionality of figurative language. The analysis reveals that metaphor functions as a conceptual tool and an effective ideological weapon. It simplifies reality, hides politico-economic and social conditions, bipolarizes the world, dramatizes stories by appealing to readers’ emotions, and creates feelings of community and belonging. ER -
TRČKOVÁ, Dita. Multi-Functionality of Metaphor in Newspaper Discourse. \textit{Brno Studies in English}. Brno: Masarykova univerzita, 2011, roč.~37, č.~1, s.~139-151. ISSN~0524-6881.
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