Strategies of Domestic and Multinational Firms in the Czech Republic

ŽÁKOVÁ TALPOVÁ, Sylva. Strategies of Domestic and Multinational Firms in the Czech Republic. Journal of Competitiveness. 2011, 4/2011, 4/2011, p. 39-50. ISSN 1804-171X.

Basic information

Original name

Strategies of Domestic and Multinational Firms in the Czech Republic

Authors

ŽÁKOVÁ TALPOVÁ, Sylva (203 Czech Republic, guarantor, belonging to the institution)

Edition

Journal of Competitiveness, 2011, 1804-171X

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Other information

Language

English

Type of outcome

Článek v odborném periodiku

Field of Study

50600 5.6 Political science

Country of publisher

Czech Republic

Confidentiality degree

není předmětem státního či obchodního tajemství

RIV identification code

RIV/00216224:14560/11:00055188

Organization unit

Faculty of Economics and Administration

Keywords in English

strategy multinational company domestic company environment performance

Tags

Reviewed

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Abstract

V originále

The strategic behavior of companies in globalizing and changing markets may be characterized by the extent to which a company's strategy is adapted to this environment. The goal of this paper is to compare the strategies used by multinational and domestic companies in the Czech Republic in reaction to the environment and to ascertain which strategy is the most advantageous and therefore to provide essential information for strategic decisions of both domestic and multinational companies.