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@book{991575,
author = {Shukla, Paurav},
edition = {1.},
isbn = {978-87--7681411-3},
publisher = {http://bookboon.com},
title = {Essentials of Marketing Research},
url = {http://bookboon.com/en/textbooks/marketing-media/marketing-research-an-introduction},
year = {2008}
}
TY - BOOK
ID - 991575
AU - Shukla, Paurav
PY - 2008
TI - Essentials of Marketing Research
PB - http://bookboon.com
SN - 9788776814113
UR - http://bookboon.com/en/textbooks/marketing-media/marketing-research-an-introduction
ER -
SHUKLA, Paurav. \textit{Essentials of Marketing Research}. 1st ed. http://bookboon.com, 2008, 117 pp. ISBN~978-87--7681411-3.
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