Main topic of this bachelor thesis is genre of reportage in
regional newspaper Mladá fronta DNES and particular use of this
genre in this target medium. Thesis is divided in three main
parts. Theoretical part is focused on definition of reportage
genre according to the avalaible literature. Rules for writing
reportages in Mladá fronta are presented in research part –
they were acquired from interviews with the members of
editorial staff of Mladá fronta. Description of target medium
is also part of this thesis, as well as theoretical explanation
of the topic of reportages – folk culture and folklore in
region Zlin. Third part of this bachelor thesis is a creative
part. It consists of six reportages with photos, that were
prepared in compliance with the rules of reportage genre
formulated in both theoretical and research parts. Texts of the
reportages are accompanied by author´s reflections, that
summarize methods and circumstances of origin of texts.