The main subject of the submitted master thesis entitled "Tourism with focus on luxury segment" is to assess the state of luxury tourism in the world and in the Czech Republic in terms of supply and demand. At first there are mentioned data sources and methodology of the paper and then a brief introduction into the luxury sector. Following chapters deal with the aspects of luxury travel around the world concerning supply, demand, world destinations and trends. The analysis of the Czech market constitutes the remaining part of the thesis as it deals with domestic supply and demand and includes the results of the survey among clients of the luxury tour operator.