Theses on a related topic (having the same keywords):

marketingova komunikace, povedomi o znacce, model rossitera a percyho, brand awareness, komunikacni kampan, hierarchicke modely ucinku, nakupni motivace. marketing communication, brand attitude, postoj ke znacce, purchasing motivation., communication campaign, hierarchy of effects models, rossiter o percy model

Keywords ordered alphabetically | Keywords ordered by occurrence rate

101.
Chudobová, Simona
Faculty: Faculty of Arts
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Information and Library Studies / Information and Library Studies
Bachelor's thesis defence: Komunikační strategie Městské knihovny Antonína Marka Turnov | Theses on a related topic Display description

102.
Iblová, Mirka
Faculty: Faculty of Economics and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Analýza komunikačního mixu vybraného podniku | Theses on a related topic

103.
Janáková, Renáta
Faculty: Faculty of Economics and Administration
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Business Management / Business Management
Bachelor's thesis defence: Analýza komunikační kampaně | Theses on a related topic

104.
Javorská, Tereza
Faculty: Faculty of Arts
Year: 2011, studies completed, degree conferred: Mgr.
Programme/field: General Theory and History of Arts and Culture / Culture Management
Master's thesis defence: Návrh komunikační strategie pro kulturní centrum Stadion | Theses on a related topic

105.
Juráková, Veronika
Faculty: Faculty of Arts
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Information and Library Studies / Information and Library Studies
Bachelor's thesis defence: Marketingová komunikace se zaměřením na public relations v knihovně Jiřího Mahena v Brně | Theses on a related topic

106.
Jurčíková, Eva
Faculty: Faculty of Arts
Year: 2013, studies completed, degree conferred: Mgr.
Programme/field: General Theory and History of Arts and Culture / Culture Management
Master's thesis defence: Analýza marketingového prostředí a návrh komunikačního mixu pro Galerii současného umění v Českých Budějovicích. | Theses on a related topic

107.
Jursa, Marek
Faculty: Faculty of Economics and Administration
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Návrh komunikační kampaně | Theses on a related topic

108.
Kašáková, Hana maiden name: Šedová
Faculty: Faculty of Arts
Year: 2013, studies completed, degree conferred: Mgr.
Programme/field: General Theory and History of Arts and Culture / Culture Management
Master's thesis defence: Analýza marketingové komunikace Divadla Na zábradlí | Theses on a related topic

109.
Kašparová, Barbora
Faculty: Faculty of Arts
Year: 2013, studies completed, degree conferred: Mgr.
Programme/field: General Theory and History of Arts and Culture / Theory of Interactive Media
Master's thesis defence: Nástroje digitálního marketingu v diskurzu teorie nových médií | Theses on a related topic

110.
Klabíková, Markéta
Faculty: Faculty of Arts
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: General Theory and History of Arts and Culture / Theory of Interactive Media
Bachelor's thesis defence: Analýza komunikačních procesů v České televizi | Theses on a related topic

111.
Klepáčková, Nikola
Faculty: Faculty of Economics and Administration
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Analýza vize a mise | Theses on a related topic

112.
Klingerová, Anna
Faculty: Faculty of Economics and Administration
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Business Management / Business Management
Master's thesis defence: Marketingová komunikace pro zahraniční oddělení univerzity | Theses on a related topic

113.
Knapová, Ivana
Faculty: Faculty of Economics and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Business Management
Bachelor's thesis defence: Guerilla marketing- analysis of a practical example | Theses on a related topic

114.
Kočárová, Zuzana
Faculty: Faculty of Economics and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Business Management
Bachelor's thesis defence: Marketingový plán podniku | Theses on a related topic

115.
Kolářová, Alena
Faculty: Faculty of Economics and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Public Economics
Bachelor's thesis defence: Komunikace ESF s partnerskými středními školami | Theses on a related topic

116.
Kolesár, Michal
Faculty: Faculty of Economics and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Business Management
Bachelor's thesis defence: Návrh komunikační kampaně | Theses on a related topic

117.
Kopecká, Martina
Faculty: Faculty of Economics and Administration
Year: 2006, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Management
Bachelor's thesis defence: Komunikace z pohledu PR agentury | Theses on a related topic

118.
Kordiovská, Kateřina
Faculty: Faculty of Economics and Administration
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Návrh komunikační kampaně | Theses on a related topic

119.
Košťálová, Lenka
Faculty: Faculty of Economics and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Srovnání komunikačních kampaní cílících na děti ve vybraných státech | Theses on a related topic

120.
Kožoušková, Adéla
Faculty: Faculty of Economics and Administration
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Business Management / Business Management
Bachelor's thesis defence: Komunikační mix firmy vstupující na zahraniční trh | Theses on a related topic

121.
Kratochvílová, Natálie maiden name: Barcalová
Faculty: Faculty of Arts
Year: 2019, studies completed, degree conferred: Mgr.
Programme/field: General Theory and History of Arts and Culture / Culture Management
Master's thesis defence: Obraz města a jeho komunikace | Theses on a related topic

122.
Křiváková, Eva
Faculty: Faculty of Economics and Administration
Year: 2007, studies completed, degree conferred: Bc.
Programme/field: System Engineering and Informatics / Economic Information Systems
Bachelor's thesis defence: Komunikace firmy prostřednictvím sítě Internet | Theses on a related topic

123.
Kubeš, Michal
Faculty: Faculty of Sports Studies
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Physical Education and Sport / Management in Sport
Bachelor's thesis defence: Možnosti sportovního klubu při tvorbě webových stránek | Theses on a related topic

124.
Kučerová, Dominika
Faculty: Faculty of Economics and Administration
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Business Management / Business Management
Master's thesis defence: International marketing communication | Theses on a related topic

125.
Landa, Martin
Faculty: Faculty of Sports Studies
Year: 2020, studies completed, degree conferred: Mgr.
Programme/field: Physical Education and Sport / Management in Sport
Master's thesis defence: Marketing v oblasti participativních rozpočtů | Theses on a related topic

126.
Liba, Jakub Jozef
Faculty: Faculty of Sports Studies
Year: 2024, studies completed, degree conferred: Mgr.
Programme/field: Sports Management / Sports Management
Master's thesis defence: Analýza sponzorů Slovenského olympijského a sportovního výboru z hlediska jejich motivace a struktury | Theses on a related topic

127.
Lišková, Adéla
Faculty: Faculty of Social Studies
Year: 2018, studies completed, degree conferred: Mgr.
Programme/field: Media and Communication Studies / Media Studies and Journalism
Master's thesis defence: Analýza proměn audiovizuálních spotů podporujících prodej piva: komparativní obsahová analýza předkrizové a pokrizové etapy (2002-2008 a 2012-2018) | Theses on a related topic

128.
Longauer, Matúš
Faculty: Faculty of Sports Studies
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Physical Education and Sport / Management in Sport
Bachelor's thesis defence: Marketing fotbalového MS 2018 | Theses on a related topic

129.
Lorencová, Lucie maiden name: Čadová
Faculty: Faculty of Economics and Administration
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Business Management / Business Management
Bachelor's thesis defence: Kulturně podmíněné aspekty marketingové komunikace vybrané firmy | Theses on a related topic

130.
Lorencová, Lucie maiden name: Čadová
Faculty: Faculty of Economics and Administration
Year: 2024, studies completed, degree conferred: Ing.
Programme/field: Business Management / Business Management
Master's thesis defence: Efektivita slevových kódů v marketingové komunikaci | Theses on a related topic

131.
Maar, Vojtěch
Faculty: Faculty of Economics and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Business Management / Business Management
Bachelor's thesis defence: Marketingová strategie pro internetový obchod | Theses on a related topic

132.
Mandíková, Marketa
Faculty: Faculty of Economics and Administration
Year: 2005, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Management
Bachelor's thesis defence: Komunikační mix školy

133.
Maroši, Michal
Faculty: Faculty of Sports Studies
Year: 2013, studies completed, degree conferred: Mgr.
Programme/field: Physical Education and Sport / Management in Sport
Master's thesis defence: Marketingový výzkum - povědomí o značce MP Brno | Theses on a related topic

134.
Meluzín, Michal
Faculty: Faculty of Economics and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Analýza marketingové kampaně | Theses on a related topic

135.
Mičík, Daniel
Faculty: Faculty of Sports Studies
Year: 2023, studies completed, degree conferred: Mgr.
Programme/field: Sports Management / Sports Management
Master's thesis defence: Analýza marketingové komunikace vybraného klubu | Theses on a related topic

136.
Mikysková, Karolína
Faculty: Faculty of Economics and Administration
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Návrh komunikační kampaně | Theses on a related topic
Master's thesis defence: Návrh komunikační kampaně | Theses on a related topic

137.
Možná, Eva
Faculty: Faculty of Social Studies
Year: 2016, studies completed, degree conferred: Mgr.
Programme/field: Media and Communication Studies / Media Studies and Journalism
Master's thesis defence: Potenciál gamifikace jako marketingového nástroje vysokých škol | Theses on a related topic

138.
Mušáková, Alexandra
Faculty: Faculty of Arts
Year: 2024, studies completed, degree conferred: Mgr.
Programme/field: Theory of Interactive Media / Theory of Interactive Media
Master's thesis defence: Analýza marketingové strategie vybraných filmových a seriálových festivalů | Theses on a related topic

139.
Nedorostková, Nikola
Faculty: Faculty of Arts
Year: 2023, studies completed, degree conferred: Mgr.
Programme/field: Culture Management / Culture Management
Master's thesis defence: Návrh komunikační a marketingové strategie pro státní hrad Šternberk | Theses on a related topic

140.
Nesrstová, Zuzana
Faculty: Faculty of Economics and Administration
Year: 2014, studies terminated for failure to fulfill study requirements
Programme/field: Economy and Management / Business Management
Master's thesis defence: Tvorba marketingové komunikace ve zdravotnickém zařízení | Theses on a related topic

141.
Nevařilová, Radka
Faculty: Faculty of Arts
Year: 2009, studies completed, degree conferred: Mgr.
Programme/field: General Theory and History of Arts and Culture / Culture Management
Master's thesis defence: Neprofesionální taneční divadla a soubory v Brně | Theses on a related topic

142.
Nevídalová, Lucie
Faculty: Faculty of Economics and Administration
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Business Management / Business Management
Bachelor's thesis defence: Marketingová komunikace vybraného podniku | Theses on a related topic

143.
Olenočinová, Barbora
Faculty: Faculty of Economics and Administration
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Business Management / Business Management
Bachelor's thesis defence: Analýza marketingové komunikace vybraného podniku | Theses on a related topic

144.
Padrtová, Miroslava maiden name: Císařová
Faculty: Faculty of Economics and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Business Management
Bachelor's thesis defence: Analýza účinosti nástrojů komunikace se zákazníkem | Theses on a related topic

145.
Pánek, Martin
Faculty: Faculty of Sports Studies
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Physical Education and Sport / Management in Sport
Bachelor's thesis defence: Marketing florbalového klubu TJ Znojmo LAUFEN CZ | Theses on a related topic

146.
Pápista, Adrián
Faculty: Faculty of Economics and Administration
Year: 2005, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Návrh komunikační kampaně vybraného druhu produktu

147.
Petříčková, Adéla
Faculty: Faculty of Arts
Year: 2018, studies completed, degree conferred: Mgr.
Programme/field: General Theory and History of Arts and Culture / Culture Management
Master's thesis defence: Marketing jako nástroj k integraci umění a široké veřejnosti s důrazem na prodej a nákup uměleckých děl | Theses on a related topic

148.
Pišlová, Magdaléna
Faculty: Faculty of Social Studies
Year: 2017, studies completed, degree conferred: Mgr.
Programme/field: Social Policy and Social Work / Public Policy and Human Resources (combination/specialization: Personnel Management and Organizational Development)
Master's thesis defence: Personální marketing v oblasti získávání a výběru zaměstnanců ve vybrané sociální nestátní neziskové organizaci | Theses on a related topic

149.
Plachetková, Kamila
Faculty: Faculty of Arts
Year: 2011, studies completed, degree conferred: Mgr.
Programme/field: General Theory and History of Arts and Culture / Culture Management
Master's thesis defence: Komparace kulturní nabídky ve dvou vybraných městech | Theses on a related topic

150.
Póč, David
Faculty: Faculty of Economics and Administration
Year: 2006, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Public Economics and Administration (combination/specialization: Public Economy and Administration)
Bachelor's thesis defence: Role evropských fondů v marketingové komunikaci organizací veřejného sektoru | Theses on a related topic