Theses on a related topic (having the same keywords):

marketingova komunikace, nastroje komunikacniho mixu, osobni prodej, marketing communications, internet marketing, sales promotion, personal selling, internetovy marketing, reklama, marketing communication mix, komunikacni mix, public relations, marketing communication tools, advertising, podpora prodeje

Keywords ordered alphabetically | Keywords ordered by occurrence rate

251.
Trombik, Agata
Faculty: Faculty of Sports Studies
Year: 2014, studies completed, degree conferred: Mgr.
Programme/field: Physical Education and Sport / Management in Sport
Master's thesis defence: Marketingové aktivity a PR HC Oceláři Třinec | Theses on a related topic Display description

252.
Ušpáková, Kristýna maiden name: Bočková
Faculty: Faculty of Economics and Administration
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Komunikační strategie vybraného podniku | Theses on a related topic

253.
Vaďura, Radim
Faculty: Faculty of Economics and Administration
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Business Management / Business Management
Bachelor's thesis defence: Analýza komunikační kampaně | Theses on a related topic

254.
Vaisová, Michaela
Faculty: Faculty of Economics and Administration
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Návrh komunikační kampaně | Theses on a related topic

255.
Vančo, Jakub
Faculty: Faculty of Sports Studies
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Physical Education and Sport / Management in Sport (combination/specialization: Management in Sport)
Bachelor's thesis defence: Marketing snowbordovej školy | Theses on a related topic

256.
Vaněčková, Lucie
Faculty: Faculty of Economics and Administration
Year: 2022, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Sociální média a jejich dopad na marketingovou komunikaci | Theses on a related topic

257.
Veselá, Alena
Faculty: Faculty of Education
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Specialization in Education / Lower Secondary School Teacher Training in English Language and Literature, Lower Secondary School Teacher Training in Special Education
Bachelor's thesis defence: Sexism in the American and Czech Media | Theses on a related topic

258.
Vintrová, Zuzana
Faculty: Faculty of Social Studies
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Media and Communication Studies / Media Studies and Journalism, Sociology
Bachelor's thesis defence: Sexistické prasátečko jako občanská samoregulační iniciativa | Theses on a related topic

259.
Vlček, David
Faculty: Faculty of Arts
Year: 2010, studies completed, degree conferred: Mgr.
Programme/field: Philology / French Language and Literature
Master's thesis defence: LA CHASSE AUX MYTHES : L’analyse du discours de l’homosexualité masculine dans la publicité française | Theses on a related topic

260.
Vlček, David
Faculty: Faculty of Arts
Year: 2010, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Secondary Schools / Upper Secondary School Teacher Training in French Language and Literature
Master's thesis defence: LA CHASSE AUX MYTHES : L’analyse du discours de l’homosexualité masculine dans la publicité française | Theses on a related topic

261.
Weigel, Michal
Faculty: Faculty of Education
Year: 2014, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Secondary Schools / Arts Education, Special Education
Master's thesis defence: Internetový obchod a propagační materiály pro občanské sdružení V růžovém sadu | Theses on a related topic

262.
Zach, Jiří
Faculty: Faculty of Social Studies
Year: 2016, studies terminated for failure to fulfill study requirements
Programme/field: Media and Communication Studies / Journalism
Bachelor's thesis defence: Mediální obraz feminity ve vybraných českých reklamách | Theses on a related topic
Bachelor's thesis defence: Mediální obraz feminity ve vybraných českých reklamách | Theses on a related topic

263.
Zaoralová, Jitka
Faculty: Faculty of Arts
Year: 2012, studies completed, degree conferred: Mgr.
Programme/field: General Theory and History of Arts and Culture / Culture Management
Master's thesis defence: Komunikační strategie Wannieck Gallery | Theses on a related topic

264.
Zapletal, David
Faculty: Faculty of Arts
Year: 2006, studies completed, degree conferred: Mgr.
Programme/field: Information and Library Studies / Information and Library Studies
Master's thesis defence: Internet a reklama | Theses on a related topic

265.
Zárubová, Adéla
Faculty: Faculty of Economics and Administration
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Business Management / Business Management
Bachelor's thesis defence: Analýza marketingové komunikace vybraného podniku | Theses on a related topic

266.
Zouharová, Pavlína
Faculty: Faculty of Education
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Specialization in Education / Lower Secondary School Teacher Training in Czech Language and Literature, Lower Secondary School Teacher Training in Chemistry
Bachelor's thesis defence: Reklama - její typy a jazykové prostředky | Theses on a related topic

267.
Zouharová, Pavlína
Faculty: Faculty of Education
Year: 2019, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Primary and Lower Secondary Schools / Lower Secondary School Teacher Training in Czech Language and Literature, Lower Secondary School Teacher Training in Chemistry
Master's thesis defence: Využití reklamy v učivu českého jazyka na 2. stupni ZŠ | Theses on a related topic

268.
Zvolská, Markéta
Faculty: Faculty of Arts
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: General Theory and History of Arts and Culture / Theory of Interactive Media
Bachelor's thesis defence: Proč kupujeme Kofolu a Míšu? Princip nostalgie v českých reklamních kampaních. | Theses on a related topic

269.
Žákovská, Markéta
Faculty: Faculty of Arts
Year: 2023, studies completed, degree conferred: Mgr.
Programme/field: Culture Management / Culture Management
Master's thesis defence: Influencer marketing a jeho potenciál při propagaci kulturních akcí | Theses on a related topic

270.
Železná, Lucie
Faculty: Faculty of Economics and Administration
Year: 2006, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Public Administration
Master's thesis defence: Význam marketingové komunikace v řízení organizací veřejného sektoru | Theses on a related topic

271.
Železová, Eva
Faculty: Faculty of Education
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Specialization in Education / Teacher Training in Foreign Languages - Russian Language
Bachelor's thesis defence: Vnímání televizní reklamy adolescenty | Theses on a related topic

272.
Žoček, Martin
Faculty: Faculty of Sports Studies
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Physical Education and Sport / Management in Sport (combination/specialization: Management in Sport)
Bachelor's thesis defence: Komparace marketingu anglické a skotské fotbalové ligy | Theses on a related topic

273.
Adamiecová, Lucie
Faculty: Faculty of Arts
Year: 2012, studies completed, degree conferred: Mgr.
Programme/field: Philology / Russian Language and Literature
Master's thesis defence: Jazyková hra jako lexikálně-sémantický postup v textech ruské komerční reklamy | Theses on a related topic

274.
Adámková, Lenka
Faculty: Faculty of Arts
Year: 2012, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Secondary Schools / Upper Secondary School Teacher Training in English Language and Literature
Master's thesis defence: Gender in Advertising | Theses on a related topic

275.
Alcnauerová, Zuzana
Faculty: Faculty of Arts
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Philology / English Language and Literature, Spanish Language and Literature
Bachelor's thesis defence: Code-switching and Code-mixing as Persuasive Strategies in Advertising | Theses on a related topic

276.
Ambrozová, Barbora
Faculty: Faculty of Arts
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: General Theory and History of Arts and Culture / Theory of Interactive Media
Bachelor's thesis defence: Umění antireklamy. Literární tvorba Michala Hvoreckého jako projev kulturní, reklamní sabotáže. | Theses on a related topic

277.
Andrle, Jiří
Faculty: Faculty of Law
Year: 2006, studies completed, degree conferred: Bc.
Programme/field: Legal Specializations / Law and Business
Bachelor's thesis defence: Soukromoprávní a veřejnoprávní úprava reklamy | Theses on a related topic

278.
Antlová, Martina
Faculty: Faculty of Arts
Year: 2007, studies completed, degree conferred: Bc.
Programme/field: Information and Library Studies / Information and Library Studies
Bachelor's thesis defence: Propagace knihoven a jejich služeb | Theses on a related topic

279.
Bagiová, Alexandra
Faculty: Faculty of Sports Studies
Year: 2023, studies completed, degree conferred: Mgr.
Programme/field: Sports Management / Sports Management
Master's thesis defence: Kampaň vybrané sportovní organizace na principu content marketingu | Theses on a related topic
Master's thesis defence: Kampaň vybrané sportovní organizace na principu content marketingu | Theses on a related topic

280.
Bachová, Karolína
Faculty: Faculty of Economics and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Regional Development and Administration
Master's thesis defence: Strukturální fondy a veřejné mínění | Theses on a related topic

281.
Bachroň, Jiří
Faculty: Faculty of Education
Year: 2009, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Primary Schools / Lower Secondary School Teacher Training in Art, Lower Secondary School Teacher Training in Civics
Master's thesis defence: Problematika tzv. masové (populární) kultury a masmédií | Theses on a related topic

282.
Bajtová, Jana
Faculty: Faculty of Education
Year: 2012, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Primary Schools / Primary School Teacher Training
Master's thesis defence: Finanční gramotnost na 1. stupni základní školy | Theses on a related topic

283.
Bandúrová, Monika
Faculty: Faculty of Law
Year: 2010, studies completed, degree conferred: JUDr.
Programme/field: Law and Legal Science / Law
Advanced Master's thesis defence: Právní aspekty cestovního ruchu | Theses on a related topic

284.
Barčáková, Petra
Faculty: Faculty of Social Studies
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Media and Communication Studies / Media Studies and Journalism, Sociology
Bachelor's thesis defence: Reklama optikou psychoanalýzy: rola projektívnej identifikácie v reklamnej komunikácií | Theses on a related topic

285.
Baron, Filip
Faculty: Faculty of Arts
Year: 2024, studies completed, degree conferred: Mgr.
Programme/field: Culture Management / Culture Management
Master's thesis defence: Analýza komunikácie Slovenskej národnej galérie a Ministerstva kultúry Slovenskej republiky | Theses on a related topic

286.
Bartáková, Eva
Faculty: Faculty of Social Studies
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Media and Communication Studies / Gender Studies, Media Studies and Journalism
Bachelor's thesis defence: „Dostal jsem ji jazykem": Přístup krajských živnostenských úřadů k sexismu v reklamě | Theses on a related topic

287.
Bartesová, Martina
Faculty: Faculty of Arts
Year: 2011, studies completed, degree conferred: Mgr.
Programme/field: General Theory and History of Arts and Culture / Culture Management
Master's thesis defence: Benefiční koncert jako jeden z nástrojů fundraisingu | Theses on a related topic

288.
Bartošíková, Lenka
Faculty: Faculty of Economics and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Efektivní merchandising | Theses on a related topic

289.
Bartošová, Andrea
Faculty: Faculty of Arts
Year: 2017, studies terminated for failure to fulfill study requirements
Programme/field: General Theory and History of Arts and Culture / History of Arts
Bachelor's thesis defence: Jaroslav Rössler - reklamní fotografie | Theses on a related topic

290.
Bártová, Klára
Faculty: Faculty of Arts
Year: 2021, studies completed, degree conferred: Mgr.
Programme/field: General Theory and History of Arts and Culture / Culture Management
Master's thesis defence: Komunikace Ministerstva kultury České republiky a Národního památkového ústavu se zaměřením na public relations | Theses on a related topic

291.
Bartušková, Simona
Faculty: Faculty of Sports Studies
Year: 2022, studies completed, degree conferred: Mgr.
Programme/field: Sports Management / Sports Management
Master's thesis defence: Analýza sponzorů hokejového klubu Kometa Brno z hlediska jejich struktury a motivace | Theses on a related topic

292.
Baštářová, Kristýna
Faculty: Faculty of Sports Studies
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Physical Education and Sport / Management in Sport (combination/specialization: Management of Tourist Trade)
Bachelor's thesis defence: Využití socialních sítí pro prezentaci sportovců | Theses on a related topic

293.
Bayerová, Eva
Faculty: Faculty of Arts
Year: 2012, studies completed, degree conferred: Mgr.
Programme/field: Translation and Interpreting / German-language Translation
Master's thesis defence: Analyse der ausgewählten Werbetexte | Theses on a related topic

294.
Bazgerová, Eva
Faculty: Faculty of Arts
Year: 2011, studies completed, degree conferred: Mgr.
Programme/field: General Theory and History of Arts and Culture / Aesthetics and Culture Studies, Culture Management
Master's thesis defence: Komunikace se zákazníky firmy Baťa v meziválečném období | Theses on a related topic

295.
Becková, Irena
Faculty: Faculty of Arts
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: General Theory and History of Arts and Culture / Theory of Interactive Media
Bachelor's thesis defence: Videohry jako prostor pro reklamu | Theses on a related topic

296.
Bednářová, Veronika
Faculty: Faculty of Arts
Year: 2008, studies completed, degree conferred: Mgr.
Programme/field: Philology / German Language and Literature
Master's thesis defence: Sprachwissenschaftliche Erforschung der Werbesprache, mit Berücksichtigung der Anglizismen | Theses on a related topic

297.
Bednářová, Veronika
Faculty: Faculty of Arts
Year: 2008, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Secondary Schools / Upper Secondary School Teacher Training in German Language and Literature
Master's thesis defence: Sprachwissenschaftliche Erforschung der Werbesprache, mit Berücksichtigung der Anglizismen | Theses on a related topic

298.
Běhounková, Petra
Faculty: Faculty of Arts
Year: 2013, studies completed, degree conferred: Mgr.
Programme/field: Philology / English Language and Literature
Master's thesis defence: Major shifts in shaping Coca-Cola print advertisements | Theses on a related topic

299.
Bělehradová, Zuzana
Faculty: Faculty of Economics and Administration
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Business Management / Business Management
Master's thesis defence: Marketingová komunikace v crowdfundingové kampani | Theses on a related topic

300.
Beneš, Lukáš
Faculty: Faculty of Economics and Administration
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Business Management / Business Management
Bachelor's thesis defence: Behaviorální ekonomie a efekt nulové ceny | Theses on a related topic