Theses on a related topic (having the same keywords):

segmentation, produkt, efficiency, price, product, cpm, reklama, efektivita, potreby, konverzni pomer, keywords media, ctr, hodnota, cena, audience ratings, advertising, value, conversion ratio klicova slova media, poslechovost, medialni kanal, segmentace, marketing, occasion, media channel

Keywords ordered alphabetically | Keywords ordered by occurrence rate

1.
Halabalová, Monika
Faculty: Faculty of Economics and Administration
Year: 2005, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Monetary System (combination/specialization: Banking System)
Bachelor's thesis defence: Marketing banky

2.
Jalovičiar, Ľubomír
Faculty: Faculty of Economics and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Financial Management
Bachelor's thesis defence: Bankovní marketing | Theses on a related topic

3.
Meisterová, Michala
Faculty: Faculty of Economics and Administration
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Management (combination/specialization: Management)
Bachelor's thesis defence: Marketing cestovní kanceláře | Theses on a related topic

4.
Míšková, Jana
Faculty: Faculty of Arts
Year: 2019, studies completed, degree conferred: Mgr.
Programme/field: General Theory and History of Arts and Culture / Culture Management
Master's thesis defence: Praha versus Vídeň - marketing velkých uměleckých sbírek | Theses on a related topic

5.
Nechvátalová, Markéta
Faculty: Faculty of Economics and Administration
Year: 2006, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Monetary System (combination/specialization: Banking System)
Bachelor's thesis defence: Srovnání kvality bankovních služeb ve vybraných bankách | Theses on a related topic

6.
Ostrejšová, Karolína
Faculty: Faculty of Sports Studies
Year: 2019, studies completed, degree conferred: Mgr.
Programme/field: Physical Education and Sport / Management in Sport
Master's thesis defence: Marketingový management maloobchodní firmy se sportovními potřebami | Theses on a related topic

7.
Pék, Michael
Faculty: Faculty of Economics and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Odbytová politika v podniku | Theses on a related topic

8.
Schwarzerová, Kateřina
Faculty: Faculty of Economics and Administration
Year: 2005, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Business Management
Bachelor's thesis defence: Marketing cestovního ruchu

9.
Schwarzerová, Kateřina
Faculty: Faculty of Economics and Administration
Year: 2007, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Marketingová strategie cestovní kanceláře | Theses on a related topic

10.
Axamit, František
Faculty: Faculty of Law
Year: 2012, studies completed, degree conferred: Mgr.
Programme/field: Law and Legal Science / Law
Master's thesis defence: Obchodní firma jako hodnota podniku | Theses on a related topic

11.
Brychta, Jan
Faculty: Faculty of Economics and Administration
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Marketingový mix konkrétního podniku | Theses on a related topic

12.
Cerkalová, Renata
Faculty: Faculty of Economics and Administration
Year: 2005, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Marketingový mix podniku

13.
Červinková, Marika
Faculty: Faculty of Economics and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Management (combination/specialization: Management)
Bachelor's thesis defence: Analýza výrobkové řady | Theses on a related topic

14.
Fryš, Petr
Faculty: Faculty of Social Studies
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Media and Communication Studies / Media Studies and Journalism, Sociology
Bachelor's thesis defence: Efektivita internetové reklamy v rámci českého trhu | Theses on a related topic

15.
Gruberová, Jitka
Faculty: Faculty of Economics and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Business Management
Bachelor's thesis defence: Analýza výrobkové řady | Theses on a related topic

16.
Janoušek, Martin
Faculty: Faculty of Economics and Administration
Year: 2006, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Financial Management
Master's thesis defence: Marketingové řízení firmy v závislosti na výrobkovém portfoliu | Theses on a related topic

17.
Jestřábová, Klára
Faculty: Faculty of Social Studies
Year: 2012, studies completed, degree conferred: Mgr.
Programme/field: Sociology / Sociology
Master's thesis defence: Marketingové důsledky stárnutí populace: Senior jako zákazník a spotřebitel | Theses on a related topic

18.
Krchňák, Pavel
Faculty: Faculty of Social Studies
Year: 2011, studies completed, degree conferred: Mgr.
Programme/field: Political Science / Political Science
Master's thesis defence: Britské parlamentní volby 2010 z pohledu politického marketingu: segmenty podpory, výsledný produkt a komunikační mix Konzervativní strany, Labouristické strany a Liberálních demokratů | Theses on a related topic

19.
Kvizdová, Kristýna
Faculty: Faculty of Education
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Specialization in Education / Teacher Training in Foreign Languages - English Language
Bachelor's thesis defence: Coca-Cola Advertising: Discourse Analysis | Theses on a related topic

20.
Mabbettová, Anna
Faculty: Faculty of Education
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Specialization in Education / Teacher Training in Foreign Languages - English Language
Bachelor's thesis defence: Printed Chocolate Advertising: Discourse Analysis | Theses on a related topic

21.
Rolincová, Eva
Faculty: Faculty of Economics and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Finance and Accounting / Finance
Master's thesis defence: Aplikace mezinárodních oceňovacích standardů (IVS 2011) při oceňování nemovitostí v ČR | Theses on a related topic

22.
Rouha, Jan
Faculty: Faculty of Arts
Year: 2011, studies completed, degree conferred: Mgr.
Programme/field: General Theory and History of Arts and Culture / Culture Management
Master's thesis defence: Tvorba marketingového mixu společnosti | Theses on a related topic

23.
Veselá, Jitka
Faculty: Faculty of Economics and Administration
Year: 2007, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Management (combination/specialization: Management)
Bachelor's thesis defence: Marketingový mix konkrétního podniku | Theses on a related topic

24.
Vilímková, Martina
Faculty: Faculty of Sports Studies
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Physical Education and Sport / Management in Sport (combination/specialization: Management of Tourist Trade)
Bachelor's thesis defence: Organizace sportovně-relaxačního pobytu u moře | Theses on a related topic

25.
Balounová, Zuzana
Faculty: Faculty of Social Studies
Year: 2014, studies completed, degree conferred: Mgr.
Programme/field: Environmental Humanities / Environmental Studies
Master's thesis defence: Vybrané metody přípravy environmentálně - osvětových kampaní v práci českých neziskových organizací | Theses on a related topic

26.
Barták, Tomáš
Faculty: Faculty of Law
Year: 2016, studies completed, degree conferred: Mgr.
Programme/field: Law and Legal Science / Law
Master's thesis defence: Nové agresivní formy marketingu a jejich právní limity | Theses on a related topic
Master's thesis defence: Nové agresivní formy marketingu a jejich právní limity | Theses on a related topic

27.
Bartáková, Petra
Faculty: Faculty of Social Studies
Year: 2018, studies completed, degree conferred: Mgr.
Programme/field: Media and Communication Studies / Media Studies and Journalism
Master's thesis defence: Zkušenosti a postoje divaček lifestyle YouTube videí optikou teorie užití a uspokojení | Theses on a related topic

28.
Bartáková, Soňa
Faculty: Faculty of Science
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Applied Mathematics / Financial and Insurance Mathematics
Bachelor's thesis defence: Bankovní marketing | Theses on a related topic

29.
Bartošová, Lenka
Faculty: Faculty of Economics and Administration
Year: 2007, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Regional Development and Administration (combination/specialization: Reg. Develop. & Admin.)
Bachelor's thesis defence: Tvorba produktového portfolia cestovního ruchu ve vybrané destinaci | Theses on a related topic

30.
Bodeček, Vladimír
Faculty: Faculty of Sports Studies
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Physical Education and Sport / Management in Sport (combination/specialization: Management in Sport)
Bachelor's thesis defence: Management a marketing fotbalového klubu - Svratka Brno | Theses on a related topic

31.
Brychta, Jiří
Faculty: Faculty of Sports Studies
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Physical Education and Sport / Management in Sport (combination/specialization: Management in Sport)
Bachelor's thesis defence: Marketing NFL | Theses on a related topic

32.
Buchlovská, Klára
Faculty: Faculty of Arts
Year: 2024, studies under way
Programme/field: Culture Management / Culture Management
Master's thesis defence: Marketingová komunikace regionálních muzeí | Theses on a related topic

33.
Čajda, Michal
Faculty: Faculty of Economics and Administration
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Tvorba komunikační kampaně | Theses on a related topic

34.
Čerňanská, Eliška
Faculty: Faculty of Economics and Administration
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / European Economy, Administrative and Cultural Studies
Bachelor's thesis defence: Příčiny nízkých cen Wal-Martu | Theses on a related topic

35.
Černošík, Igor
Faculty: Faculty of Economics and Administration
Year: 2024, studies under way
Programme/field: Business Management / Business Management
Bachelor's thesis defence: Měření účinnosti marketingových nástrojů | Theses on a related topic

36.
Doležalová, Petra
Faculty: Faculty of Education
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Specialization in Education / Teacher Education - Vocational Training
Bachelor's thesis defence: Reklama a její vliv na adolescenty a jejich chování | Theses on a related topic

37.
Dvořák, Pavel
Faculty: Faculty of Sports Studies
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Physical Education and Sport / Management in Sport (combination/specialization: Management in Sport)
Bachelor's thesis defence: Marketing basketbalového mistrovství světa 2013 v kategorii U19 pořádané v ČR | Theses on a related topic

38.
Faltusová, Zuzana
Faculty: Faculty of Arts
Year: 2018, studies completed, degree conferred: Mgr.
Programme/field: Translation and Interpreting / Spanish-language Translation
Master's thesis defence: Localización desde el punto de vista de la traductología y su aplicación en práctica | Theses on a related topic

39.
Filípková, Eliška
Faculty: Faculty of Arts
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: General Theory and History of Arts and Culture / Theory of Interactive Media
Bachelor's thesis defence: Product placement ve filmech Marvel Cinematic Universe | Theses on a related topic

40.
Filipová, Nikola
Faculty: Faculty of Economics and Administration
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Finance and Accounting / Finance
Bachelor's thesis defence: Segmentace klientů obchodní banky | Theses on a related topic

41.
Fojtíková, Kateřina
Faculty: Faculty of Education
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Pre-school and After-school Education / Pre-school Teacher Training
Bachelor's thesis defence: Role médií v předškolním vzdělávání | Theses on a related topic

42.
Haták, Václav
Faculty: Faculty of Law
Year: 2008, studies completed, degree conferred: Mgr.
Programme/field: Law and Legal Science / Law
Master's thesis defence: Klamavá reklama v ČR | Theses on a related topic

43.
Holánek, Jaroslav
Faculty: Faculty of Sports Studies
Year: 2019, studies completed, degree conferred: Mgr.
Programme/field: Physical Education and Sport / Management in Sport
Master's thesis defence: Analýza spotřebitelského chování ve vybraném zařízení fitness centra v Brně | Theses on a related topic

44.
Jalůvka, Josef
Faculty: Faculty of Economics and Administration
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Business Management
Bachelor's thesis defence: Zavedení nového výrobku do produktového mixu | Theses on a related topic

45.
Janíčková, Olga
Faculty: Faculty of Economics and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Financial Management (combination/specialization: Financial Management)
Bachelor's thesis defence: Péče o klienty - přínosy a rizika | Theses on a related topic

46.
Janoušková, Lucie
Faculty: Faculty of Arts
Year: 2008, studies completed, degree conferred: Mgr.
Programme/field: Information and Library Studies / Information and Library Studies
Master's thesis defence: Sociální reklama - úvod do problematiky jednoho z komunikačních nástrojů informování o celospolečenských problémech | Theses on a related topic

47.
Klaudová, Veronika
Faculty: Faculty of Economics and Administration
Year: 2006, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Regional Development and Administration
Master's thesis defence: Komunikační strategie vybrané destinace | Theses on a related topic

48.
Konopáčová, Beáta
Faculty: Faculty of Arts
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: General Theory and History of Arts and Culture / Theory of Interactive Media
Bachelor's thesis defence: Analýza funkcí reprodukovaného zvuku v nákupních centrech – případová studie Rádia Penny Live | Theses on a related topic
Bachelor's thesis defence: Analýza funkcí reprodukovaného zvuku v nákupních centrech – případová studie Rádia Penny Live | Theses on a related topic

49.
Král, Jakub
Faculty: Faculty of Law
Year: 2015, studies completed, degree conferred: Ph.D.
Programme/field: Theoretical Legal Sciences (4-years) / Administrative and Environmental Law
Doctoral thesis defence: Farmaceutické právo | Theses on a related topic

50.
Král, Jakub
Faculty: Faculty of Law
Year: 2013, studies completed, degree conferred: JUDr.
Programme/field: Law and Legal Science / Law (combination/specialization: Administrative Law)
Advanced Master's thesis defence: Analýza právní úpravy zdravotnických prostředků | Theses on a related topic