Theses on a related topic (having the same keywords):

znacka, identita znacky, povedomi o znacce, brand, brand management, brand image, brand awareness, image znacky, hodnota znacky, brandingova strategie, brand equity, corporate brand, brand strategy, budovani znacky, komunikacni nastroje, communication tools, rizeni znacky, korporatni znacka, brand building, brand identity

Keywords ordered alphabetically | Keywords ordered by occurrence rate

1.
Švábová, Zuzana
Faculty: Faculty of Economics and Administration
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Analýza strategie budování firemní značky | Theses on a related topic Display description

2.
Šuráňová, Jana
Faculty: Faculty of Economics and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Analýza strategie budování značky | Theses on a related topic

3.
Šmídová, Lucie
Faculty: Faculty of Economics and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Analýza budování značky | Theses on a related topic

4.
Benediktová, Barbora
Faculty: Faculty of Economics and Administration
Year: 2006, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Řízení značky českými podniky | Theses on a related topic

5.
Fojtíková, Veronika
Faculty: Faculty of Economics and Administration
Year: 2007, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Marketingový mix vybrané výrobní firmy | Theses on a related topic

6.
Beranová, Kateřina
Faculty: Faculty of Social Studies
Year: 2019, studies completed, degree conferred: Mgr.
Programme/field: Political Science / Political Science
Master's thesis defence: Analýza značky Starostů a nezávislých | Theses on a related topic

7.
Havlík, Lukáš
Faculty: Faculty of Social Studies
Year: 2016, studies completed, degree conferred: Mgr.
Programme/field: Political Science / Political Science
Master's thesis defence: Identita a image značky Strany zelených pohledem jejího vedení, její členské základny a veřejnosti | Theses on a related topic

8.
Čermáková, Karolína
Faculty: Faculty of Social Studies
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Social Policy and Social Work / Psychology, Social Policy and Social Work
Bachelor's thesis defence: Působení značky na kognitivní a emocionální složky osobnosti spotřebitele | Theses on a related topic
Bachelor's thesis defence: Vliv sebepojetí jedince na preferenci značky | Theses on a related topic

9.
Bečičková, Lenka
Faculty: Faculty of Arts
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Theory of Interactive Media / Theory of Interactive Media
Bachelor's thesis defence: Využití umělé inteligence při tvorbě vizuální identity značky v marketingu | Theses on a related topic

10.
Bělašková, Monika
Faculty: Faculty of Social Studies
Year: 2017, studies completed, degree conferred: Mgr.
Programme/field: Political Science / Political Science
Master's thesis defence: Síla značky v hodnocení politiky | Theses on a related topic

11.
Bernkopfová, Iva
Faculty: Faculty of Economics and Administration
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Analýza vlivu značky na kupní chování zákazníků | Theses on a related topic

12.
Dokulilová, Eliška
Faculty: Faculty of Social Studies
Year: 2019, studies completed, degree conferred: Mgr.
Programme/field: Political Science / Political Science
Master's thesis defence: Analýza značky České pirátské strany a jejího lídra Ivana Bartoše | Theses on a related topic

13.
Pazourek, Lukáš
Faculty: Faculty of Social Studies
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Political Science / Political Science
Bachelor's thesis defence: Politický Brand. Analýza mentálních map vnímání značky "Evropská unie" prvovoliči | Theses on a related topic

14.
Pazourek, Lukáš
Faculty: Faculty of Social Studies
Year: 2016, studies completed, degree conferred: Mgr.
Programme/field: Political Science / Political Science
Master's thesis defence: Mentální mapování značek českých politických stran | Theses on a related topic

15.
Sedláčková, Lenka
Faculty: Faculty of Economics and Administration
Year: 2005, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Management
Bachelor's thesis defence: Firemní kultura a její vliv na budování značky

16.
Sukenik, Michal
Faculty: Faculty of Economics and Administration
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Vývoj značky podniku jako jeho konkurenční výhoda | Theses on a related topic

17.
Šimon, Jiří
Faculty: Faculty of Social Studies
Year: 2011, studies completed, degree conferred: Mgr.
Programme/field: Political Science / Political Science
Master's thesis defence: Politický brand a jeho vnímání ve skupině prvovoličů | Theses on a related topic

18.
Šollar, Dominik
Faculty: Faculty of Sports Studies
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Physical Education and Sport / Sports Management
Bachelor's thesis defence: Event marketing značky Red Bull | Theses on a related topic
Bachelor's thesis defence: Event marketing značky Red Bull | Theses on a related topic

19.
Čermáková, Karolína
Faculty: Faculty of Social Studies
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Social Policy and Social Work / Psychology, Social Policy and Social Work
Bachelor's thesis defence: Působení značky na kognitivní a emocionální složky osobnosti spotřebitele | Theses on a related topic
Bachelor's thesis defence: Vliv sebepojetí jedince na preferenci značky | Theses on a related topic

20.
Gerych, Eva
Faculty: Faculty of Arts
Year: 2015, studies completed, degree conferred: Mgr.
Programme/field: General Theory and History of Arts and Culture / Culture Management
Master's thesis defence: Souvislost mezi brandem a fundraisingem galerií | Theses on a related topic

21.
Chytil, Jakub
Faculty: Faculty of Sports Studies
Year: 2019, studies completed, degree conferred: Mgr.
Programme/field: Physical Education and Sport / Management in Sport
Master's thesis defence: Vliv účasti sportovních celebrit na image a budování značky sportovní akce | Theses on a related topic

22.
Kameníček, Václav
Faculty: Faculty of Economics and Administration
Year: 2006, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Analýza umísťování konkrétního produktu na trh | Theses on a related topic

23.
Maroši, Michal
Faculty: Faculty of Sports Studies
Year: 2013, studies completed, degree conferred: Mgr.
Programme/field: Physical Education and Sport / Management in Sport
Master's thesis defence: Marketingový výzkum - povědomí o značce MP Brno | Theses on a related topic

24.
Paneš, Vladimír
Faculty: Faculty of Sports Studies
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Physical Education and Sport / Management in Sport
Bachelor's thesis defence: Síla značky vybraného sportovního týmu | Theses on a related topic

25.
Štepita, Marek
Faculty: Faculty of Economics and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Budování značky prostřednictvím crowdfundingu | Theses on a related topic

26.
Štursová, Zuzana maiden name: Hájková
Faculty: Faculty of Arts
Year: 2024, studies completed, degree conferred: Mgr.
Programme/field: Culture Management / Culture Management
Master's thesis defence: Brand building města jako součást komunikační strategie | Theses on a related topic

27.
Vaňková, Gabriela
Faculty: Faculty of Social Studies
Year: 2014, studies completed, degree conferred: Mgr.
Programme/field: Political Science / Political Science
Master's thesis defence: Rebranding KDU-ČSL: stranická reflexe | Theses on a related topic

28.
Agricolová, Zuzana
Faculty: Faculty of Informatics
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Applied Informatics / Applied Informatics
Bachelor's thesis defence: Jednotný vizuálny štýl spoločnosti CNI | Theses on a related topic

29.
Alcnauerová, Lucia
Faculty: Faculty of Arts
Year: 2012, studies completed, degree conferred: Mgr.
Programme/field: General Theory and History of Arts and Culture / Culture Management
Master's thesis defence: Dom umenia mesta Brna. Prípadová štúdia k brandingu kultúrnych inštitúcií. | Theses on a related topic

30.
Balážiová, Paula
Faculty: Faculty of Arts
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: French Language and Literature / French Language and Literature
Bachelor's thesis defence: Au-delà de la beauté : la découverte des stratégies linguistiques dans le slogan et annonces publicitaires de L’Oréal Paris | Theses on a related topic

31.
Bartáková, Petra
Faculty: Faculty of Social Studies
Year: 2018, studies completed, degree conferred: Mgr.
Programme/field: Media and Communication Studies / Media Studies and Journalism
Master's thesis defence: Zkušenosti a postoje divaček lifestyle YouTube videí optikou teorie užití a uspokojení | Theses on a related topic

32.
Bedřichová, Zuzana
Faculty: Faculty of Economics and Administration
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Public Economics and Administration / Public Economics and Administration
Master's thesis defence: Komunikační nástroje v oblasti odpadového hospodářství | Theses on a related topic

33.
Bittner, Patrik
Faculty: Faculty of Social Studies
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Political Science / Political Science
Bachelor's thesis defence: Rebrand politickej strany SaS vo voľbách v roku 2023 | Theses on a related topic

34.
Borůvková, Hana maiden name: Blahová
Faculty: Faculty of Social Studies
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Humanities / Combined Art Studies, Sociology
Bachelor's thesis defence: Konzumní společnost a konzumní kultura | Theses on a related topic

35.
Bulíčková, Lucie
Faculty: Faculty of Economics and Administration
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Business Management / Business Management
Bachelor's thesis defence: Komunikace studentských spolků spolupracujících s Masarykovou univerzitou | Theses on a related topic

36.
Coufalová, Michaela
Faculty: Faculty of Arts
Year: 2014, studies completed, degree conferred: Mgr.
Programme/field: General Theory and History of Arts and Culture / Culture Management
Master's thesis defence: Art branding: Umělec jako značka | Theses on a related topic

37.
Formánková, Lucie
Faculty: Faculty of Economics and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Tvorba komunikační kampaně | Theses on a related topic

38.
Franková, Vendula
Faculty: Faculty of Education
Year: 2024, studies completed, degree conferred: Mgr.
Programme/field: Secondary School Teacher Training in Arts and Visual Creative Works / Secondary School Teacher Training in Arts and Visual Creative Works
Master's thesis defence: Tvorba a design autorské učebnice | Theses on a related topic

39.
Gregorová, Michala
Faculty: Faculty of Economics and Administration
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Management (combination/specialization: Management)
Bachelor's thesis defence: Public relations strategie zaměřená na budování značky a zvýšení návštěvnosti webového portálu | Theses on a related topic

40.
Harmuthová, Andrea
Faculty: Faculty of Social Studies
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Media Studies and Journalism / Media Studies and Journalism, Social Anthropology
Bachelor's thesis defence: Podnikají ve fitness a daří se jim to | Theses on a related topic

41.
Hermanová, Milada
Faculty: Faculty of Education
Year: 2021, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Secondary Schools / Gallery Education and Arts Facilitation, Secondary School Teacher Training in Arts
Master's thesis defence: sešito | Theses on a related topic

42.
Hlubková, Barbora
Faculty: Faculty of Arts
Year: 2012, studies completed, degree conferred: Mgr.
Programme/field: Historical Sciences / Museology
Master's thesis defence: Židovské muzeum v Praze - role brandingu v muzejní praxi | Theses on a related topic

43.
Hůlková, Lucie
Faculty: Faculty of Education
Year: 2016, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Secondary Schools / Gallery Education and Arts Facilitation, Visual Arts
Master's thesis defence: Vizuální řešení kulturní instituce | Theses on a related topic

44.
Kabeláčová, Petra
Faculty: Faculty of Social Studies
Year: 2014, studies completed, degree conferred: Mgr.
Programme/field: Political Science / Political Science
Master's thesis defence: Rozpoznání prvků značky a programových východisek českých politických stran | Theses on a related topic

45.
Kolder, Tomáš
Faculty: Faculty of Social Studies
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Political Science / Political Science
Bachelor's thesis defence: Branding prezidentské kampaně Karla Schwarzenberga | Theses on a related topic

46.
Král, Petr
Faculty: Faculty of Economics and Administration
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Tvorba komunikační kampaně s využitím modelu Rossitera a Percyho | Theses on a related topic

47.
Kyselová, Karolína
Faculty: Faculty of Social Studies
Year: 2014, studies completed, degree conferred: Mgr.
Programme/field: Political Science / Political Science
Master's thesis defence: Analýza image politické značky - případová studie ANO 2011 | Theses on a related topic

48.
Longauer, Matúš
Faculty: Faculty of Sports Studies
Year: 2023, studies completed, degree conferred: Mgr.
Programme/field: Sports Management / Sports Management
Master's thesis defence: Vnímání značek globálních sportovních událostí. | Theses on a related topic

49.
Mahdalová, Yvonne
Faculty: Faculty of Economics and Administration
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Tvorba komunikační kampaně pro vybraný podnik | Theses on a related topic

50.
Maroši, Michal
Faculty: Faculty of Sports Studies
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Physical Education and Sport / Physical Education and Sport (combination/specialization: Management of Tourist Trade)
Bachelor's thesis defence: Využití marketingového výzkumu k propagaci sportovního klubu BK Basketbal Brno, s. r. o. | Theses on a related topic