Theses on a related topic (having the same keywords):

persuasive strategies, level of formality, emotiveness, advertising, writtenness, persuasion, advertisement, spokenness, facticity

Keywords ordered alphabetically | Keywords ordered by occurrence rate

201.
Loudová, Romana
Faculty: Faculty of Arts
Year: 2009, studies completed, degree conferred: Mgr.
Programme/field: Philology / German Language and Literature
Master's thesis defence: Sprachliche Ausdrucksmittel in den Werbetexten | Theses on a related topic Display description

202.
Louvarová, Jana
Faculty: Faculty of Social Studies
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Media and Communication Studies / International Relations, Media Studies and Journalism
Bachelor's thesis defence: Prvky persvaze v titulcích Rudého práva po vzniku Charty 77 | Theses on a related topic

203.
Maar, Vojtěch
Faculty: Faculty of Economics and Administration
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Business Management / Business Management
Bachelor's thesis defence: Marketingová strategie pro internetový obchod | Theses on a related topic

204.
Macko, Jozef
Faculty: Faculty of Arts
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Philology / Spanish Language and Literature
Bachelor's thesis defence: Técnicas persuasivas en la publicidad impresa contemporánea española en los anuncios automovilísticos | Theses on a related topic

205.
Macků, Josef
Faculty: Faculty of Arts
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: General Theory and History of Arts and Culture / Aesthetics
Bachelor's thesis defence: Estetika fotografie | Theses on a related topic

206.
Mahovský, Martin
Faculty: Faculty of Arts
Year: 2008, studies completed, degree conferred: Mgr.
Programme/field: Philology / German Language and Literature
Master's thesis defence: Sprachliche Ausdrucksmittel der Werbung in der Lebensmittelindustrie | Theses on a related topic

207.
Mahovský, Martin
Faculty: Faculty of Arts
Year: 2008, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Secondary Schools / Upper Secondary School Teacher Training in German Language and Literature
Master's thesis defence: Sprachliche Ausdrucksmittel der Werbung in der Lebensmittelindustrie | Theses on a related topic

208.
Mach, Martin
Faculty: Faculty of Arts
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: General Theory and History of Arts and Culture / Theory of Interactive Media
Bachelor's thesis defence: Herní mechaniky jako nástroj procedurální rétoriky | Theses on a related topic

209.
Mach, Štěpán
Faculty: Faculty of Social Studies
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Media and Communication Studies / Environmental Studies, Media Studies and Journalism (combination/specialization: Digital Media)
Bachelor's thesis defence: Výrazové prostředky virálního videa | Theses on a related topic

210.
Machek, Jan
Faculty: Faculty of Economics and Administration
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Business Management
Bachelor's thesis defence: Facebook Marketing a kampaně dané společnosti | Theses on a related topic

211.
Machková, Aneta
Faculty: Faculty of Arts
Year: 2009, studies completed, degree conferred: Mgr.
Programme/field: Philology / German Language and Literature
Master's thesis defence: Vergleichende Analyse der deutschen und tschechischen Werbetexte | Theses on a related topic

212.
Majnuš, Michal
Faculty: Faculty of Social Studies
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Media and Communication Studies / Media Studies and Journalism, Sociology
Bachelor's thesis defence: Politická reklama: účinky vybraných negativních politických spotů na voličské hodnocení kandidátů | Theses on a related topic

213.
Malá, Kristýna
Faculty: Faculty of Arts
Year: 2022, studies completed, degree conferred: Mgr.
Programme/field: Translation of Modern European Languages / Translatology of French
Master's thesis defence: La traduction des textes publicitaires français en tchèque – ses enjeux et ses spécifiques | Theses on a related topic

214.
Malešák, Petr
Faculty: Faculty of Economics and Administration
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Business Management
Bachelor's thesis defence: Výběr zaměstnanců v konkrétním podniku | Theses on a related topic

215.
Marková, Veronika
Faculty: Faculty of Arts
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: General Theory and History of Arts and Culture / Theory of Interactive Media
Bachelor's thesis defence: Typológia vzťahov umenia a reklamy | Theses on a related topic

216.
Maryška, Martin
Faculty: Faculty of Arts
Year: 2021, studies completed, degree conferred: Ph.D.
Programme/field: Aesthetics and Culture Studies / Aesthetics and Culture Studies
Doctoral thesis defence: Dramaturgie divadelního plakátu: K estetice a poetice grafického designu v divadlech | Theses on a related topic

217.
Mařák, Petr
Faculty: Faculty of Arts
Year: 2010, studies completed, degree conferred: Mgr.
Programme/field: Philology / English Language and Literature
Master's thesis defence: Emotiveness in Printed Advertisements. Based on Discourse Analysis of Inflight Magazines. | Theses on a related topic

218.
Mařáková, Gabriela
Faculty: Faculty of Economics and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Analýza image konkrétního družstva | Theses on a related topic

219.
Matějková, Zdeňka
Faculty: Faculty of Law
Year: 2013, studies completed, degree conferred: Mgr.
Programme/field: Law and Legal Science / Law
Master's thesis defence: Dar a reklama z pohledu daně z příjmů | Theses on a related topic

220.
Matúšů, Dagmar
Faculty: Faculty of Law
Year: 2019, studies completed, degree conferred: Mgr.
Programme/field: Law and Legal Science / Law
Master's thesis defence: Srovnávací reklama v judikatuře vybraných evropských soudů | Theses on a related topic

221.
Maxová, Veronika
Faculty: Faculty of Law
Year: 2010, studies completed, degree conferred: Mgr.
Programme/field: Law and Legal Science / Law
Master's thesis defence: Nekalá soutěž v právu Evropských společenství a v rozhodovací praxi Evropského soudního dvora | Theses on a related topic

222.
Mazánková, Kristýna
Faculty: Faculty of Social Studies
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Media and Communication Studies / International Relations, Media Studies and Journalism
Bachelor's thesis defence: Sociální sítě jako nové prostředí pro internetovou reklamu | Theses on a related topic

223.
Medveď, Peter
Faculty: Faculty of Economics and Administration
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economy and Management / Business Management
Bachelor's thesis defence: Analýza vztahu mezi centrálou a pobočkou nadnárodní společnosti | Theses on a related topic

224.
Měchura, Marek
Faculty: Faculty of Law
Year: 2020, studies terminated for failure to fulfill study requirements
Programme/field: Legal Specializations / Commercial Law Studies
Bachelor's thesis defence: Klamání spotřebitelů v médiích | Theses on a related topic

225.
Mertl, Jáchym
Faculty: Faculty of Education
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: English Language for Education / English Language for Education
Bachelor's thesis defence: Manipulative Language in Political Discourse in the USA | Theses on a related topic

226.
Mezerová, Anežka
Faculty: Faculty of Arts
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Philology / German Language and Literature
Bachelor's thesis defence: Sprache und Bild. Eine Analyse am Beispiel des politischen Plakats | Theses on a related topic

227.
Mičánová, Marta
Faculty: Faculty of Medicine
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Nursing / General Nurse
Bachelor's thesis defence: Média a jejich vliv na postoje lidí ke zdraví v laické populaci | Theses on a related topic

228.
Mihai, Hana
Faculty: Faculty of Arts
Year: 2012, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Secondary Schools / Upper Secondary School Teacher Training in English Language and Literature, Upper Secondary School Teacher Training in French Language and Literature
Master's thesis defence: Persuasive Strategies in Destination Advertising: Discourse Analysis | Theses on a related topic

229.
Mihai, Hana
Faculty: Faculty of Arts
Year: 2012, studies completed, degree conferred: Mgr.
Programme/field: Philology / English Language and Literature, French Language and Literature
Master's thesis defence: Persuasive Strategies in Destination Advertising: Discourse Analysis | Theses on a related topic

230.
Michalíková, Michaela
Faculty: Faculty of Arts
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: General Theory and History of Arts and Culture / Combined Art Studies
Bachelor's thesis defence: Grafik a fotograf Antonín Pánek | Theses on a related topic

231.
Mikutová, Michaela
Faculty: Faculty of Social Studies
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Psychology / Psychology
Bachelor's thesis defence: Systematická review asociace mezi vystavením reklamě a rozvojem materialismu u dětí | Theses on a related topic

232.
Moravec, Michal
Faculty: Faculty of Social Studies
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Media and Communication Studies / Environmental Studies, Media Studies and Journalism (combination/specialization: Digital Media)
Bachelor's thesis defence: Výrazové prostředky nových médií a televizní reklama | Theses on a related topic

233.
Můčková, Alžběta
Faculty: Faculty of Economics and Administration
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Finance and Accounting / Finance and Law
Bachelor's thesis defence: Tabákový akcíz | Theses on a related topic

234.
Nagy, Tomáš
Faculty: Faculty of Sports Studies
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Physical Education and Sport / Management in Sport (combination/specialization: Management in Sport)
Bachelor's thesis defence: Media a reklama ve sportu | Theses on a related topic

235.
Nasvetrová, Marie
Faculty: Faculty of Arts
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: General Theory and History of Arts and Culture / Aesthetics
Bachelor's thesis defence: Krása a ošklivost v reklamě | Theses on a related topic

236.
Nečasová, Barbora
Faculty: Faculty of Education
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: English Language for Education / English Language for Education
Bachelor's thesis defence: The Influence of Jane Austen's and Emily Brontë's Life Experiences on their Novels Persuasion and Wuthering heights: A Comparative Study | Theses on a related topic

237.
Nekolná, Lucie
Faculty: Faculty of Education
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Specialization in Education / Basics of Social Studies for Education, Czech Language and Literature for Education
Bachelor's thesis defence: Estetické kvality prvorepublikových reklam | Theses on a related topic

238.
Nováková, Tereza
Faculty: Faculty of Law
Year: 2012, studies completed, degree conferred: Mgr.
Programme/field: Law and Legal Science / Law
Master's thesis defence: Behaviorální ekonomie a její vliv (jako inspirace a korektiv) na soukromoprávní úpravy | Theses on a related topic

239.
Novotná, Pavla
Faculty: Faculty of Education
Year: 2012, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Primary and Lower Secondary Schools / Lower Secondary School Teacher Training in Health Education, Lower Secondary School Teacher Training in Special Education
Master's thesis defence: Vliv médií na žáky druhého stupně základní školy | Theses on a related topic

240.
Novotná, Viera
Faculty: Faculty of Arts
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Philology / German Language and Literature
Bachelor's thesis defence: Stilistische und persuasive Mittel der politischen Rede | Theses on a related topic

241.
Odehnalová, Lenka maiden name: Veselá
Faculty: Faculty of Education
Year: 2011, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Secondary Schools / Teacher Training of Specialized Subjects for Secondary Schools – Specialisation Commerce and Services
Master's thesis defence: Nábor SOU (kuchař - číšník) | Theses on a related topic

242.
Ondráčková, Anna
Faculty: Faculty of Arts
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Philology / German Language and Literature
Bachelor's thesis defence: Phraseologismen in der Werbesprache. Vorkommen und Funktion der Phraseme in der Bierwerbung | Theses on a related topic

243.
Ondráčková, Michaela
Faculty: Faculty of Science
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Mathematics / Mathematics with a view to Education, Music for Education
Bachelor's thesis defence: Hudební postoje žáků 2. stupně ZŠ k vážné hudbě a míra jejich možných ovlivnění televizní reklamou | Theses on a related topic

244.
Ondrejovičová, Katarína
Faculty: Faculty of Arts
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Philology / Spanish Language and Literature
Bachelor's thesis defence: Análisis lingüístico de los anuncios de cosmética | Theses on a related topic

245.
Opavský, Lukáš
Faculty: Faculty of Education
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Specialization in Education / Teacher Training in Foreign Languages - English Language
Bachelor's thesis defence: Discourse Analysis of smartphone TV advertisements: From the introduction of an iPhone to the present day | Theses on a related topic

246.
Opletalová, Jana
Faculty: Faculty of Arts
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: General Theory and History of Arts and Culture / Theory of Interactive Media
Bachelor's thesis defence: Artvertising v módním průmyslu | Theses on a related topic

247.
Ošmerová, Petra maiden name: Schacherlová
Faculty: Faculty of Arts
Year: 2012, studies completed, degree conferred: Mgr.
Programme/field: Philology / English Language and Literature
Master's thesis defence: Taboo in Advertising Discourse | Theses on a related topic

248.
Otáhalová, Simona
Faculty: Faculty of Arts
Year: 2018, studies completed, degree conferred: Mgr.
Programme/field: General Theory and History of Arts and Culture / Culture Management
Master's thesis defence: Aktuální trendy event marketingu v ČR | Theses on a related topic

249.
Otýpková, Lenka
Faculty: Faculty of Arts
Year: 2008, studies completed, degree conferred: Mgr.
Programme/field: Psychology / Psychology
Master's thesis defence: Vliv reklamy na hrové chování dětí | Theses on a related topic

250.
Pacíková, Lenka
Faculty: Faculty of Arts
Year: 2012, studies completed, degree conferred: Mgr.
Programme/field: Philology / English Language and Literature, Russian Language and Literature
Master's thesis defence: The Level of Formality versus Informality in Advetising for Medical Professionals | Theses on a related topic