Theses on a related topic (having the same keywords):

lionization, persuasive strategies, color symbolism, reklama, jazyk reklamy, advertsing, print advertising, language of advertising, persuasive devices, personalization, tiskova reklama, persuaze, animalizace, celebrity endorsement, persuasion

Keywords ordered alphabetically | Keywords ordered by occurrence rate

51.
Bajtová, Jana
Faculty: Faculty of Education
Year: 2012, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Primary Schools / Primary School Teacher Training
Master's thesis defence: Finanční gramotnost na 1. stupni základní školy | Theses on a related topic Display description

52.
Balada, Petr
Faculty: Faculty of Social Studies
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Media and Communication Studies / Media Studies and Journalism
Bachelor's thesis defence: Videoklip: proměna média | Theses on a related topic

53.
Balcárková, Darja
Faculty: Faculty of Law
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Legal Specializations / Commercial Law Studies
Bachelor's thesis defence: Manuál pro tvorbu právně nezávadné reklamy na alkoholické nápoje a tabákové výrobky | Theses on a related topic

54.
Baltazarovič, Peter
Faculty: Faculty of Informatics
Year: 2022, studies completed, degree conferred: Mgr.
Programme/field: Software systems and services management / Software Systems Development Management
Master's thesis defence: Recommender systems in Kentico Xperience | Theses on a related topic

55.
Bandúrová, Monika
Faculty: Faculty of Law
Year: 2010, studies completed, degree conferred: JUDr.
Programme/field: Law and Legal Science / Law
Advanced Master's thesis defence: Právní aspekty cestovního ruchu | Theses on a related topic

56.
Barčáková, Petra
Faculty: Faculty of Social Studies
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Media and Communication Studies / Media Studies and Journalism, Sociology
Bachelor's thesis defence: Reklama optikou psychoanalýzy: rola projektívnej identifikácie v reklamnej komunikácií | Theses on a related topic

57.
Barčáková, Petra
Faculty: Faculty of Arts
Year: 2019, studies terminated for failure to fulfill study requirements
Programme/field: Psychology / Psychology
Advanced Master's thesis defence: Mentálne reprezentácie a ich rola pri tvorbe atribútov propagovaného produktu | Theses on a related topic

58.
Barták, Tomáš
Faculty: Faculty of Law
Year: 2016, studies completed, degree conferred: Mgr.
Programme/field: Law and Legal Science / Law
Master's thesis defence: Nové agresivní formy marketingu a jejich právní limity | Theses on a related topic
Master's thesis defence: Nové agresivní formy marketingu a jejich právní limity | Theses on a related topic

59.
Bartáková, Eva
Faculty: Faculty of Social Studies
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Media and Communication Studies / Gender Studies, Media Studies and Journalism
Bachelor's thesis defence: „Dostal jsem ji jazykem": Přístup krajských živnostenských úřadů k sexismu v reklamě | Theses on a related topic

60.
Bartáková, Petra
Faculty: Faculty of Social Studies
Year: 2018, studies completed, degree conferred: Mgr.
Programme/field: Media and Communication Studies / Media Studies and Journalism
Master's thesis defence: Zkušenosti a postoje divaček lifestyle YouTube videí optikou teorie užití a uspokojení | Theses on a related topic

61.
Bartošová, Andrea
Faculty: Faculty of Arts
Year: 2017, studies terminated for failure to fulfill study requirements
Programme/field: General Theory and History of Arts and Culture / History of Arts
Bachelor's thesis defence: Jaroslav Rössler - reklamní fotografie | Theses on a related topic

62.
Bayerová, Eva
Faculty: Faculty of Arts
Year: 2012, studies completed, degree conferred: Mgr.
Programme/field: Translation and Interpreting / German-language Translation
Master's thesis defence: Analyse der ausgewählten Werbetexte | Theses on a related topic

63.
Becková, Irena
Faculty: Faculty of Arts
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: General Theory and History of Arts and Culture / Theory of Interactive Media
Bachelor's thesis defence: Videohry jako prostor pro reklamu | Theses on a related topic

64.
Běhounková, Petra
Faculty: Faculty of Arts
Year: 2013, studies completed, degree conferred: Mgr.
Programme/field: Philology / English Language and Literature
Master's thesis defence: Major shifts in shaping Coca-Cola print advertisements | Theses on a related topic

65.
Bělašková, Lenka
Faculty: Faculty of Arts
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Philology / Italian Language and Literature
Bachelor's thesis defence: I giochi di parole negli slogan pubblicitari | Theses on a related topic

66.
Bellová, Hana
Faculty: Faculty of Education
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Specialization in Education / Teacher Training in Foreign Languages - English Language
Bachelor's thesis defence: The Evolution of Means of Persuasion: Discourse Analysis of sample inaugural speeches of US Presidents 1833-1997 | Theses on a related topic

67.
Beničáková, Jana
Faculty: Faculty of Social Studies
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Humanities / Media Studies and Journalism (combination/specialization: Journalism), Philosophy
Bachelor's thesis defence: Etické problémy reklamy ve vztahu k dětem v agendě české Rady pro reklamu | Theses on a related topic

68.
Berezina, Liudmila
Faculty: Faculty of Arts
Year: 2021, studies completed, degree conferred: Mgr.
Programme/field: Philology / Russian Language and Literature
Master's thesis defence: Primenenije izobrazitel'no-vyrazitel'nych sredstv v reklame | Theses on a related topic

69.
Bernatíková, Tereza
Faculty: Faculty of Education
Year: 2010, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Primary and Lower Secondary Schools / Lower Secondary School Teacher Training in Civics, Lower Secondary School Teacher Training in Czech Language and Literature
Master's thesis defence: Role médií ve spotřební společnosti z pohledu žáků 2. stupně ZŠ | Theses on a related topic

70.
Bernkopfová, Jana
Faculty: Faculty of Education
Year: 2007, studies completed, degree conferred: Bc.
Programme/field: Specialization in Education / Arts for Education, Visual Arts for Education
Bachelor's thesis defence: Napěťové zrcadlo | Theses on a related topic

71.
Bijedić, Azur
Faculty: Faculty of Economics and Administration
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Business Management / Business Management
Bachelor's thesis defence: Facebook Marketing | Theses on a related topic

72.
Bilený, Juraj
Faculty: Faculty of Arts
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Philology / Scandinavian Studies
Bachelor's thesis defence: Alkohol vo Švédsku a na Slovensku – rola v spoločnosti a prístup zo strany štátu | Theses on a related topic

73.
Bílková, Veronika
Faculty: Faculty of Education
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Specialization in Education / Lower Secondary School Teacher Training in Civics, Lower Secondary School Teacher Training in English Language and Literature
Bachelor's thesis defence: Komercionalizace dětství | Theses on a related topic

74.
Bínová, Michaela maiden name: Kratochvílová
Faculty: Faculty of Law
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Commercial Law Studies / Commercial Law Studies
Bachelor's thesis defence: Právní regulace reklamy na kojeneckou výživu | Theses on a related topic

75.
Bláha, Michal
Faculty: Faculty of Education
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Specialization in Education / Lower Secondary School Teacher Training in Civics, Lower Secondary School Teacher Training in English Language and Literature
Bachelor's thesis defence: Kýč a soudobá společnost | Theses on a related topic

76.
Bláhová, Alena
Faculty: Faculty of Law
Year: 2006, studies completed, degree conferred: Mgr.
Programme/field: Law and Legal Science / Law
Master's thesis defence: Reklama - právní úprava a samoregulace v ČR a SR | Theses on a related topic

77.
Blahová, Hana
Faculty: Faculty of Social Studies
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Humanities / Combined Art Studies, Sociology
Bachelor's thesis defence: Konzumní společnost a konzumní kultura | Theses on a related topic

78.
Bocková, Romana
Faculty: Faculty of Arts
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Theory of Interactive Media / Theory of Interactive Media
Bachelor's thesis defence: Proměna ideálu ženské krásy v současných online reklamních kampaních | Theses on a related topic

79.
Bodeček, Vladimír
Faculty: Faculty of Sports Studies
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Physical Education and Sport / Management in Sport (combination/specialization: Management in Sport)
Bachelor's thesis defence: Management a marketing fotbalového klubu - Svratka Brno | Theses on a related topic

80.
Boriková, Lucie
Faculty: Faculty of Arts
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Humanities / Combined Art Studies, Ethnology
Bachelor's thesis defence: Literární a výtvarná tematika a proměny životního stylu v časopise Niva v letech 1910-1915. | Theses on a related topic

81.
Borkovec, Zdeněk
Faculty: Faculty of Law
Year: 2012, studies completed, degree conferred: Mgr.
Programme/field: Law and Legal Science / Law
Master's thesis defence: Reklama v rozhodovací praxi českých a evropských soudů | Theses on a related topic

82.
Bořecký, Michal
Faculty: Faculty of Arts
Year: 2021, studies completed, degree conferred: Mgr.
Programme/field: Theory of Interactive Media / Theory of Interactive Media
Master's thesis defence: Zobrazení a využití ticha a hluku v reklamě na mobilní operátory | Theses on a related topic

83.
Brablec, Martin
Faculty: Faculty of Social Studies
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Media and Communication Studies / Media Studies and Journalism (combination/specialization: Digital Media), Political Science
Bachelor's thesis defence: Efektivita internetové reklamy v rámci českého trhu | Theses on a related topic

84.
Branná, Lucie
Faculty: Faculty of Arts
Year: 2006, studies completed, degree conferred: Bc.
Programme/field: Philology / German Language and Literature
Bachelor's thesis defence: Die Phraseologismen in den Werbeanzeigen | Theses on a related topic

85.
Brtník, Radovan
Faculty: Faculty of Social Studies
Year: 2012, studies completed, degree conferred: Mgr.
Programme/field: Political Science / Political Science
Master's thesis defence: Krajské volby v ČR optikou konceptu druhořadých voleb a personalizace volby | Theses on a related topic

86.
Brychta, Jiří
Faculty: Faculty of Sports Studies
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Physical Education and Sport / Management in Sport (combination/specialization: Management in Sport)
Bachelor's thesis defence: Marketing NFL | Theses on a related topic

87.
Brychtová, Hana
Faculty: Faculty of Social Studies
Year: 2011, studies completed, degree conferred: Mgr.
Programme/field: Media and Communication Studies / Media Studies and Journalism
Master's thesis defence: Jak děti rozumí televizní reklamě: analýza recepčních strategií | Theses on a related topic

88.
Brýžová, Olga
Faculty: Faculty of Social Studies
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Media Studies and Journalism / Media Studies and Journalism, Sociology
Bachelor's thesis defence: Pohled za oponu Instagramové krásy. Série rozhovorů na téma prezentace beauty standardů na sociální síti Instagram | Theses on a related topic

89.
Břeňová, Marta
Faculty: Faculty of Social Studies
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Psychology / Psychology, Social Antropology
Bachelor's thesis defence: Stereotyp versus inovace: sémiotická analýza genderových aspektů reklamy | Theses on a related topic
Bachelor's thesis defence: Subjektivní vnímání genderových aspektů reklamy a jejich dopad na genderovou identitu | Theses on a related topic

90.
Břeňová, Nicole
Faculty: Faculty of Education
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Specialization in Education / Lower Secondary School Teacher Training in Arts, Lower Secondary School Teacher Training in Civics
Bachelor's thesis defence: Jednotný vizuální styl - Kavárna Kočičí | Theses on a related topic

91.
Březovská, Kristýna
Faculty: Faculty of Arts
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Humanities / Czech Language and Literature, Theory of Interactive Media
Bachelor's thesis defence: Persvazivní prostředky v předvolební debatě 2013: Analýza tematické složky | Theses on a related topic

92.
Březovská, Kristýna
Faculty: Faculty of Arts
Year: 2016, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Secondary Schools / Upper Secondary School Teacher Training in Czech Language and Literature
Master's thesis defence: Prostředky persvaze v současném politickém diskurzu | Theses on a related topic

93.
Buchlovská, Klára
Faculty: Faculty of Arts
Year: 2024, studies completed, degree conferred: Mgr.
Programme/field: Culture Management / Culture Management
Master's thesis defence: Marketingová komunikace regionálních muzeí | Theses on a related topic

94.
Bukovská, Andrea
Faculty: Faculty of Social Studies
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Media and Communication Studies / International Relations, Media Studies and Journalism
Bachelor's thesis defence: Multimediálny projekt Sociálna sieť | Theses on a related topic

95.
Burešová, Denisa
Faculty: Faculty of Social Studies
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Political Science / Media Studies and Journalism, Political Science
Bachelor's thesis defence: Analýza komunikace předsedů českých politických stran na Facebooku optikou personalizační teorie | Theses on a related topic

96.
Buriánková, Iveta
Faculty: Faculty of Economics and Administration
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economy and Management / Business Management
Master's thesis defence: Analýza komunikačního mixu podniku | Theses on a related topic

97.
Burianová, Milada
Faculty: Faculty of Arts
Year: 2007, studies completed, degree conferred: Bc.
Programme/field: Philology / English Language and Literature
Bachelor's thesis defence: The Language of Church Advertisements | Theses on a related topic

98.
Císková, Jana
Faculty: Faculty of Law
Year: 2011, studies completed, degree conferred: Mgr.
Programme/field: Law and Legal Science / Law
Master's thesis defence: Guerilla marketing a právo proti nekalé soutěži | Theses on a related topic

99.
Crha, Jiří
Faculty: Faculty of Law
Year: 2011, studies completed, degree conferred: Mgr.
Programme/field: Law and Legal Science / Law
Master's thesis defence: Kontroverzní reklama a její hranice | Theses on a related topic

100.
Cvrčková, Marta maiden name: Kučírková
Faculty: Faculty of Arts
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: General Theory and History of Arts and Culture / Theory of Interactive Media
Bachelor's thesis defence: Analýza televizní reklamy prezentující online služby webového vyhledávače Google | Theses on a related topic